About us:
Target is an iconic brand, a Fortune 50 company and one of America’s leading retailers.
Target is also a Top 10 Digital Retailer and has been experiencing industry leading growth for
the past five years. We are constantly improving and innovating our digital shopping
experience with our Enterprise Item CoE at the forefront of this evolution.
The Role:
If you are passionate about retail and e-commerce and come from a Merchandizing or
Digital Operations function, or just love leveraging data and operational excellence to drive
continuous improvement, business impact and elevate customer satisfaction, then this is
the role for you!
This role leads the Product Content Planning capability to manage the creation, acquisition
and performance of all content on Product Detail Pages.
You will manage a team of analysts who manage the creation, acquisition and performance
of all content on Product Detail Pages. Driving enterprise-level process excellence via
operational dexterity or leading projects that enhance our guests’ (that’s what we fondly
call our customers) experience will be the core of what you do. Your team will look to you
to support their career aspirations and coach them every step of the way! Process
expertise, data analytics, automation, project and change management will be key to this
role.
To sum up, if you are zealous about process, product innovation, technology, leadership
and guest experience, then read on!
You will report to the Director/ Sr. Director, Enterprise Item.
A typical day at work would involve:
Team: Training, leading, coaching and developing a team of 5-12 team members of
Content Analysts and Lead Specialists. Developing the team through on-the-job
experiences, relevant feedback, visibility and recognition. Career planning for team
members through structured and purposeful 1x1 engagement.
Creation and acquisition of world class content: Employ methods to create and
acquire content such as copy, images, video, rich media, user-generated content,
reviews, Q&A, badges, size charts etc. from sellers as well as through external third
party providers.
Metrics improvements: Monitor and improve content performance of Key
Performance Inputs, including CTR, Conversion impact, Content Quality and content
accuracy
Improving digital traffic and conversion: Use data analytics coupled with
industry research to identify areas that are lagging in traffic and conversion and
then drive initiatives to improve the same in partnership with the Product and
business teams.
Product and Technology Partnership: Lead global technology initiatives with
Product partners to enable process and system efficiencies and improve operations.
Spearhead new product rollouts and look at avenues for system improvements
based on continuous user feedback. Focus on automation to enhance current
processes.
Data Intelligence: Identify and utilize appropriate tools for data analysis and
mapping. Base and drive process and system efficiencies in a data-driven fashion
and through global collaboration.
With most agile organizations, job responsibilities may change/ evolve at any time based on
business needs.
Apply if:
You are a Graduate in any discipline with 8+ years of work experience, with a
minimum of 3 years leading teams
You have demonstrated strong expertise in one or more of these areas: Operations,
Item Data/Catalog management, Content acquisition and ingestion, Digital
Operations, Project Management
You’re an exceptional communicator with strong organizational skills
You’re an experienced Team Leader
You consistently display data, analytical and critical thinking skills
You’re an able negotiator, influencer and collaborator within and outside of your
core team
You are a pro at project and change management and can efficiently cross-
collaborate and drive innovation
You love data and insights as much as you love drive improvements to operations
and guest satisfaction
You understand and lean on product management and technology to drive
efficiencies, automation and elevate business outcomes