What is the opportunity? 

Avion Rewards sits at the core of RBC's client strategy, recognized by over two-thirds of Canadians as a leading loyalty brand. We're building one of the largest loyalty ecosystems in the country—and we're seeking a skilled Marketing Manager to join our Avion Rewards Marketing team.

As Marketing Manager, Avion Rewards Acquisition, you'll be at the heart of how we grow our member base—building the smart, data-driven strategies and bold multi-channel campaigns that bring the right customers to Avion Rewards and make them excited to stay.

​What will you do? 

• Shape how we grow – You'll help define and drive the marketing plans that fuel our acquisition goals—contributing ideas that move strategy into action.
• Bring bold ideas to life – From concept to launch, you'll help lead internal and external campaigns across paid media, organic channels, and owned digital platforms.
• Make every first impression count – You'll build and optimize onboarding communications that set customers up for success right from day one—because how we welcome someone matters just as much as why they joined.
• Connect the dots across RBC – You'll partner with business lines across the bank to build integrated programs that help our customers get the full value of everything RBC has to offer.
• Turn numbers into your next move – You'll track the KPIs that matter, dig into what's driving results, and translate data into clear, compelling insights that shape what we do next. Your analysis won't just inform decisions—it'll inspire them.
• Be the go-to growth partner – Relationships are at the heart of what you'll do. You'll build trusted connections with internal and external stakeholders at every level, guiding ideas from first spark all the way to final execution.

What do you need to succeed? 

Must-Have 

• University Degree; Marketing or Communications
• 5+ years of marketing experience. Preference for acquisition marketing experience.
• Strong project and time management skills with the ability to prioritize multiple projects in a fast-paced, deadline-driven environment.
• Experience developing creative briefs and managing creative process and timelines.
• Experience building and launching marketing initiatives, which may include email, digital, social and content marketing strategies, evergreen campaigns and more
• Metrics-driven and results-tracking mindset while executing across digital channels

Nice to Have 

• Previous marketing experience in the credit card and/or loyalty space
• Self-starter who proactively brings ideas and optimization recommendations to the team

What’s in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable
• Leaders who support your development through coaching and managing opportunities
• Ability to make a difference and lasting impact
• Work in a dynamic, collaborative, progressive, and high-performing team
• Flexible work/life balance with hybrid model (4 days in office at 88 Queens Quay, Toronto)

Job Skills

Brand Marketing, Creativity, Cross-Channel Marketing, Cross Promotions, Customer Behavior, Industry Knowledge, Marketing Activities, Marketing Strategy Implementation, Market Research, Product Services

Additional Job Details

RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTOTorontoCanada37.5Full timeHUMAN RESOURCES & BMCCRegularSalaried2026-05-112026-05-25

Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above

Our Employment Opportunities

At RBC, we are guided by living shared values of Client First, Integrity, Collaboration, Respect and Excellence and winning together as One RBC. We believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.

RBC is presently inviting candidates to apply for this existing vacancy. Applying to this posting allows you to express your interest in this current career opportunity at RBC. Qualified applicants may be contacted to review their resume in more detail.