Content Omnichannel Expert ( secondment until approx. October 2026 )

We are currently looking for a Content (Omnichannel) Expert who will be responsible for customization and localization of the global Brand content in an effective and efficient way to maximize customer engagement.

You will act as an ambassador for global content in the market, ensure modular content standards are applied.

Your responsibilities:

• Execution of content creation process

• Owning pieces of content development

• Confident use of all relevant functions within to create, edit, and publish new modules

• Accessing global content and leveraging MOC (Marketing Operations Center)

• Editing global content according to the brief and internal processes

• Collaboration with the creative agency, e.g. sharing a file with the agency, sending a file for translation, or inspecting content received from the agency with appropriate Brand lead

• Requesting local module creation with the global content manager if needed

• Informing the local organization about new tool functionalities or processes if required

• Understanding portfolio sets for globally and locally supported brands as well as portfolio managers

• Coordinating translation for the market and ensure execution is completed in a timely and accurate manner

• Initiating and tracking the copy approval process for digital materials (in scope of the position)

• Ensuring timely execution of the materials through DC and Global Platforms

• Supporting the marketing team in patient-related activities (DAC)

Why you?

Basic Qualifications and Experience:

• 1-3 years’ experience in Marketing / Digital Marketing Assistant/Specialist position (or similar)

• Bachelor’s degree or last year of studies

• Polish as a native language

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

• Previous experience in the pharmaceutical industry would be a plus

• Experience in content creation and digital marketing

• Practical knowledge of graphic programs like Adobe, Canva, and/or Figma

• Experience in managing agency relationships and in planning and buying display media, building User Journeys, implementing bidding strategies

• Creativity and attention to details

• Strong communication and teamwork

• Good command of English would a be an advantage

• The ability to use AI in marketing activities

Why GSK?

What we offer:

• Career at one of the leading global healthcare companies

• Contract of employment

• Attractive reward package (annual bonus & awards for outstanding performance, recognition awards for additional achievements and engagement, holiday benefit)

• Hybrid working model (where GSK site are in Poland)

• Extensive support of work life balance (flexible working solutions, min. 2-3 days/week working form the office, short Fridays option, health & well-being activities)

• Life insurance and pension plan

• Private medical package with additional preventive healthcare services for employees and their eligible

• Sports cards (Multisport)

• Possibilities of development within the role and company’s structure

• Personalized learning approach (internal trainings, mentoring, access to online training’ platforms: Keep Growing Campus, LinkedIn Learning, Business Skills, Harvard Manage Mentor, Skillsoft and external training)

• Supportive community and integration events

• Modern office with creative rooms, fresh fruits every day

Inclusion at GSK: 

As an Inclusive employer, we encourage you to reach out if you need any adjustments during the recruitment process. Please contact our Recruitment Team at pl.recruitment-adjustments@gsk.com to discuss your needs.

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Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

GSK is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

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