Senior Associate, SEO Content (Traditional Chinese)

Posted:
8/15/2024, 5:00:00 PM

Location(s):
Hong Kong, China

Experience Level(s):
Senior

Field(s):
Growth & Marketing

About Klook

We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,300 destinations around the world.

Do you share our belief in the wonders of travel? Our international community of over 1,500 employees, based in 20+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our core beliefs - Push boundaries, Ask For and Give Feedback, Take Ownership, and Help Each Other.

We never settle and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution?

What you’ll do

  • Write SEO-optimized content for all pages that are transactional in nature i.e. activity pages, destination pages, etc.

  • Monitor performance metrics to understand organic search performance within the local market

  • Write compelling copies that helps with conversion

  • Ensure completion of content projects on time, and as per business requirements and strategies

  • Maintain the content production calendar and project schedules by implementing tools to streamline workflow

  • Develop and integrate SEO strategies to improve visibility in organic search rankings in different regions and search engines.

  • Monitor, analyze and report on traffic performance, keyword performance and SEO activities.

  • Stay up to date with the latest SEO trends and best practices.

  • Collaborate closely with the local marketing team and vertical business units to ensure best practices are adopted and integrate well with local needs.

  • Complete ad-hoc tasks and projects as assigned

What you’ll need

  • Bachelor’s degree in marketing, communications or a relevant field.

  • At least 1 year of experience in SEO or content marketing

  • Experience in SEO reporting - monthly and/or weekly dashboards.

  • Comfortable in cross-functional collaboration and knowledge sharing.

  • Proven experience with digital content within a multimedia environment

  • Good at communication, stakeholder management, and with a ‘trial-and-learn’ mindset.

  • Experience in using various SEO tools

  • Experience in Google Analytics and Google Search Console

  • Fluency in both English and Traditional Chinese is an absolute must

  • A start-up attitude – highly collaborative with an entrepreneurial, roll-up-your-sleeves mindset that’s not afraid to work independently when required

  • Experience in the travel or eCommerce industry is a plus.

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.