ROLE RESPONSIBILITIES:
•    Lead Oncology marketing platform strategy development and alignment, responsible for the establishment of ecosystem with innovative and strategic platforms and activities to continuously integrate and optimize cross-portfolio synergy.
•    Establish necessary professional relationships with government authority and external contacts, and cultivate external opinion leader relationship.
•    Responsible for cooperating with internal and external institutions, academic and innovative platforms to support hospital improve diagnostic capability to higher level, e.g. 
•    Develop recommendations for portfolio prioritization and investment. Leverage and influence various stakeholders and ensure successful team deliverables.
•    Establish platforms at country level to fully align with BU strategy to drive oncology patient solution and diagnosis activities in targeting hospitals.
•    Support market research program in terms of patient journey, patient insight, etc.
•    Ensure that customer and patient insights as well as market issues relating to diagnosis are well understood and processed into the local business plans.
•    Drive execution and lead implementation of key marketing platform tactics.
•    Lead cross department and cross TAs platform activity implementation as planned. Lead & partner with cross functional teams of Sales, Marketing Platform, Marketing, Market Access etc. colleagues to ensure the efficiency of the platform activity implementation improve continually.
  
Qualifications
•    Bachelor's Degree is required, Master degree or MBA is preferred；
•    Clinical Medicine/Pharmacy/Biology/Chemistry/Pharmaceutical manicuring related majors is preferred;
•    10+ years of sales management experience, proven sales performance record;

•    Plus marketing, strategy, business planning related experience, 10+ years working experience in Pharmaceutical industry;
•    Knowledge of Marketing Mix principles, business acumen and marketing execution is must-have;
•    Proven track record of identifying customer needs, extracting key insights, and translating these into meaningful value propositions, and tactics.
•    Demonstrated success in independently developing, executing, and measuring complex marketing programs.
•    Demonstrated strong commitment to integrity & compliance.
•    Preferred demonstrated initiative, strong strategic and leadership skills;
•    Track record of working collaboratively across functions;
•    Project management experience is required;
•    Fluent in written and spoken English is required;
•    Advanced Microsoft Office capabilities, particularly Excel, PowerPoint and Word are must-have.

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Marketing and Market Research

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