Job Posting Title:
Publicity Specialist (PH)
Req ID:
10156873
Job Description:
Overview:
Walt Disney Studios Canada (WDSC) is a Toronto-based marketing group as part of The Walt Disney Company Canada Ltd. This opportunity will involve establishing a heightened marketing and brand presence and help to execute publicity and promotion strategies for theatrical and streaming releases for the Disney brands Disney Animation, Disney Live-Action, and Pixar Studio titles within Canada, while collaborating effectively with U.S. based functional groups.
Status:
Full Time
Responsibilities:
- Provide support and execute the publicity and promotions strategy for all Disney theatrical and streaming releases in Canada
- Provide support and execute strategic media outreach/targeted pitches for all theatrical and streaming releases, including press days (in-person and virtual), long-lead coverage, first-look opportunities, trailer premieres etc.
- Assisting with press/influencer travel coordination, virtual junkets, set visits, Canadian PA tours, and other press events including, but not limited to, film festivals, events and conventions
- Provide support on securing media partners, new and creative 3rd party outreach, partnerships, and building screening programs across Canada
- Build & maintain strong relationships with national and local media (broadcast, print, digital, radio, bloggers) to generate optimal coverage of our titles, both theatrical and streaming
- Assist with the managing of press lists and communication
- Execute press releases to support the premieres of trailers, creative, XM initiatives and other content
- Support the WDSC social media channels with publicity initiatives
- Attend & help coordinate press and promotional screenings as well as other key events
- Create and manage online ticketing programs for promotional screenings
- Creation of top line reports for each priority title
- Build publicity reports & track coverage, including circulation of daily breaks and reviews
- Support special marketing projects as directed
- Support the Director and Manager with a variety of duties and projects as directed
Requirements:
- Minimum 1-2 years of publicity experience/internship within the film or entertainment industry
- Good working relationships with the Canadian film & entertainment media (broadcast, print, digital, radio, bloggers)
- Demonstrated knowledge and enthusiasm for film, the entertainment industry, the arts and pop culture in general
- Excellent organizational skills, detail oriented & superior written abilities a must
- Ability to prioritize, multi-task, work under pressure, and meet deadlines with minimal supervision
- Creative, resourceful & possess superior research skills with a demonstrated ability to take initiative & problem solve
- Enthusiastic, hard working with excellent interpersonal and communication skills
- Experience working with talent and their representatives is a plus
Education:
- Completion of a Public Relations degree or equivalent
The base salary for this position in Toronto is C$72,000. A full range of medical, financial, and/or other variable pay or benefits, may be offered dependent on the level and position offered.
Job Posting Segment:
DEMRKTG
Job Posting Primary Business:
Studio Marketing - Strategy
Primary Job Posting Category:
Publicity Film/TV/Streaming - Studios
Employment Type:
Full time
Primary City, State, Region, Postal Code:
Toronto, ON, Canada
Alternate City, State, Region, Postal Code:
Date Posted:
2026-07-27