Sales Enablement Content & Platform Manager - Help Center, Walmart Connect (Manager, Marketing Planning And Strategy)

Posted:
9/5/2024, 5:58:25 AM

Location(s):
Arkansas, United States ⋅ Hoboken, New Jersey, United States ⋅ Bentonville, Arkansas, United States ⋅ New Jersey, United States

Experience Level(s):
Junior ⋅ Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Position Summary...

What you'll do...

Help Center - Sales Enablement Content & Platform Manager 

Walmart Connect is Walmart’s advertising platform for brands, uniquely designed to reach hundreds of millions of U.S. shoppers across their entire shopping journey. We connect billions of shopping behaviors to real transactions (both online and in-store), and help marketers truly understand how their marketing drives results. 
 
The Walmart Connect Brand and Enterprise Sales Marketing team is looking for a Sales Enablement Content and Platform Manager to drive projects forward, help maintain a content library (single source of truth for approved sales marketing materials), support organizing and authoring a vast catalogue of content for maximum discoverability within a CMS and providing analysis on feedback from XFNs and metrics within the CMS. This position will include XFN collaboration, writing, authoring, communication and project management. The ideal candidate has experience running knowledge/content management systems and writing/editing technical and/or product-focused marketing content. 

Position Description 
This role will support a critical service for Walmart Connect and will make contributions to our goal to drive must-buy status amongst all our key target audiences through enabling a system where our most important marketing and educational content is always up to date, easily accessible internally for all to leverage, and widely discoverable externally.     

Responsibilities include:  

Supporting the management of content and collaborating with content owners:  

  • Help to maintain the single source of truth inventory of approved Walmart Connect sales marketing content.  

  • Support organizing and authoring a vast catalogue of content for maximum discoverability within the CMS and managing content inventory hygiene-- calendarizing update reminders, and content sunset dates for content owners. 

  • Communicate project status to stakeholders and key project participants. 

  • Provide analysis on feedback from XFNs and metrics within the CMS.  

  • Write/edit technical and product-focused marketing content as needed to ensure quality of content.  

Supporting the management of the content delivery and storage systems:  

  • In the near-term, support optimization of external content management system “Help Center” for better discoverability. 

  • In the mid-term, support exploring through a formal RFP process an outside tech solution for a more modern content management toolThis includes stakeholder interviews, requirements documentation, collaboration with procurement on a vendor RFP, budgeting, POV presentation to leadership. 

  • Own Help Center technical aspects to help support admin and authoring needs and own new CMS technical aspects, admin and authoring needs once implemented.  

  • Ad hoc project management and operational projects assigned by Senior Manager & Senior Director. 

 Requirements 

  • 4+ years of business experience, marketing and technical writing experience preferred  

  • Passion for building organization out of chaos 

  • Past experience in CMS systems for sales organizations, Salesforce experience required  

  • Strong communication skills to drive alignment with cross functional teams around a goal 

  • Exceptional skills in driving projects forward 

  • Excellent interpersonal and organizational skills 

  • Ability to manage multiple projects and priorities in a high-volume, fast-paced work environment 

  • Flexibility to pivot, embrace change and evolve your personal scope of work as the business changes 

  • Teamwork mentality  

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

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For information about PTO, see https://one.walmart.com/notices.

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Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

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For information about benefits and eligibility, see One.Walmart.

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Hoboken, New Jersey US-10279:The annual salary range for this position is $96,000.00-$186,000.00

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Bentonville, Arkansas US-09401:The annual salary range for this position is $80,000.00-$155,000.00

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Additional compensation includes annual or quarterly performance bonuses.

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Additional compensation for certain positions may also include:

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- Stock

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years'
experience in marketing or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Marketing or related field

Masters: Business Administration

Primary Location...

702 Sw 8Th St, Bentonville, AR 72716, United States of America

Walmart

Website: http://www.walmart.com/

Headquarter Location: Bentonville, Arkansas, United States

Employee Count: 10001+

Year Founded: 1962

IPO Status: Public

Last Funding Type: Post-IPO Debt

Industries: E-Commerce ⋅ Grocery ⋅ Retail ⋅ Retail Technology ⋅ Shopping