Brand Marketing Program Executive / Coordinator

Posted:
2/27/2025, 4:00:00 PM

Location(s):
California, United States ⋅ Cupertino, California, United States

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Growth & Marketing

We are proud to offer excellent opportunities for talented individuals to join the roaring team of MGM China.

我們誠邀才華出眾的您,把握美高梅中國事業​機會,與金獅再闖另一座高峰。

Job Responsibilities:

  • Handle the marketing request from different BUs and work closely with different divisions to develop/manage effective marketing programs

  • Implementation of marketing plan & marketing activities for brand development

  • Responsible for the ATL and BTL advertising, media and promotion planning and buying

  • Responsible for promotional materials for company branding, different business units and company event and ensure all the marketing products to meet the brand standard of MGM

  • Provide marketing support in order to establish proper MGM standard marketing communications

  • Handling the development and maintenance of marketing collaterals, signage and website update of various departments with excellence in a timely manner

  • Handling execution of advertising and/or branding projects, follow up, follow through from briefing to output / delivery and test print / sampling

  • Liaise with creative team for the marketing material development, mainly in design and content management

  • Tackling briefs for collaterals rectification for new and on-going / Festive / Promotional collaterals development for various departments

  • Coordinate with agencies, external suppliers and internal departments to delivering projects


Job Requirements:

  • At least 1 - 2 years previous experience in branding and communications, advertising, gaming and non-gaming promotions in casino hotel

  • Degree holder in Marketing, Communications, Business or related field

  • Excellent spoken and written English and Chinese are essential, knowledge of Mandarin is an added advantage

  • Computer literacy in Microsoft Word, Excel, PowerPoint, Chinese word-processing is preferred

  • Willing to work on shift, including weekends and overnight shift