Why we're hiring:

As we transform our global agency network into a unified, AI-enabled marketing powerhouse, we are looking for a strategic and systems-driven Senior Director of Product enablement to lead the end-to-end new ways of working and behavioural change to a next-generation marketing platform.

This is a pivotal, enterprise-wide role that blends service design, behavioural change, organizational design, and business value creation to deliver a scalable, interoperable, and future-ready experience for our 150,000 employees across all agencies.

You'll work across People, Process, and Systems ensuring the solution design is not just a platform, but embed the processes, behaviours, and structures required to make it thrive at scale across the project lifecycle to make work, just work.

What you'll be doing:

• Enterprise Service Design & Process Standardization

• Design a unified, enterprise-ready, end-to-end employee and user experience across global agencies and business units. 
• Codify and streamline critical processes to enable interoperability across multiple systems, tools, and platforms. 
• Develop a core catalogue of service offerings that meets business needs while scaling globally. 
• Establish global process standards that align with regulatory, compliance, and data protection requirements. 
• Drive automation and efficiency, reducing manual dependencies and enabling teams to focus on high-value strategic work. 

• Behavioural & Mindset Shift Design

• Identify behavioural barriers to adoption and develop targeted interventions to increase engagement and sustained usage. 
• Design and implement a behavioural change methodology to shift from task-based to project-based ways of working globally. 
• Embed new mindsets, principles, and values to challenge outdated models, support modern, agile collaboration and team augmentation with AI Agents. 
• Develop a compelling, global Employee Value Proposition (EVP) to inspire and drive platform engagement across all markets. 
• Embed micro-learnings and just-in-time content to drive upskilling, platform fluency, and user performance. 
• Design a system of continuous feedback loops, enabling users to review, adapt, and improve how they work with the platform. 
• Monitor individual and team progress toward behavioural and capability improvements as part of continuous improvement efforts. 
• Facilitate real-time feedback capture from users to inform ongoing product and experience enhancements. 

• Organizational & Operating Model Design

• Define a new organizational model to support project-based delivery and high-performance team structures. 
• Establish project archetypes and typologies to standardize delivery models, resource planning, and scalability. 
• Partner with HR and business leaders to align capabilities, roles, and governance with the new operating model. 

• Business & Value Measurement

• Define and track KPIs and value-based performance metrics across the end-to-end platform experience to assess efficiency, adoption, and impact. 
• Monitor and measure the impact of behavioural change programs, including mindset shifts, new ways of working, and cultural alignment. 
• Drive measurable increases in platform adoption and sustained usage across global teams through data-led insight and continuous feedback loops. 
• Identify and reduce friction points across the user journey to accelerate time to proficiency and improve onboarding and enablement experiences. 
• Establish and maintain global risk and compliance frameworks to monitor, safeguard, and future-proof business-critical systems. 
• Partner with executive sponsors, finance, and operations to quantify business value, drive efficiencies, and inform reinvestment strategies. 
• Lead a culture of continuous measurement and optimization to maximize ROI from both platform and behavioural transformation.

What you'll need:

• Key Skills & Experience:
  • 12+ years leading enterprise digital transformation, preferably within global, matrixed organizations.
  • Deep expertise in service design, organisational transformation, and behavioural change programs.
  • Demonstrated success delivering large-scale platform rollouts across diverse business and cultural environments.
  • Proficient in process standardization, interoperability frameworks, and compliance-aligned design.
  • Experience implementing employee-centric platforms that blend technology, process, and change management.
  • Skilled in leading through influence, with strong stakeholder management across IT, HR, Product, and senior leadership teams.
  • Excellent collaboration skills—working closely with cross-functional teams (e.g., IT, HR, Product, Finance) to design, build, and optimize systems, processes, and user experiences.
  • Strong business acumen and ability to quantify value, define KPIs, and drive continuous performance improvement.
• Preferred Qualifications:
  • Degree in Business, Organizational Design, Human-Centered Design, or a related field.
  • Experience in AI-powered platform implementation or digital marketing ecosystems.
  • Certifications in Prosci Change Management, Design Thinking, or Agile methodologies are a plus.

Who you are:

You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.

You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.

You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.

 

What we'll give you:

Passionate, inspired people – We aim to create a culture in which people can do extraordinary work.

Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.

Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?

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