Product Marketing IV - (B4)

Posted:
7/1/2024, 12:57:22 PM

Location(s):
California, United States

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Role: Product Marketing IV - (B4)

Location: Santa Clara, CA (On-site)

Who We Are

Applied Materials is the global leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. We design, build and service cutting-edge equipment that helps our customers manufacture semiconductor chips – the brains of devices we use every day. As the foundation of the global electronics industry, Applied enables the exciting technologies that literally connect our world – like AI and IoT. If you want to work beyond the cutting-edge, continuously pushing the boundaries of science and engineering to make possible the next generations of technology, join us to Make Possible a Better Future.

Key Responsibilities

  • Oversees the strategy, development, and performance of a product line. Responsible for defining the vision, goals, and roadmap for the product line, and aligning them with the overall business objectives and customer needs.

  • Develops complex scope business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share

  • Recommends investment decisions for new product development

  • Conducts complex competitive analysis for specific products or product lines.  

  • Assists with complex pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions

  • Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements

  • Understands technical and business environments. Assists with the development of strategies to meet business objectives

  • Supports the Field to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration

  • Manages release of complex products through the end of their product life cycle

Functional Knowledge

  • Demonstrates depth and/or breadth of expertise in own specialized discipline or field 

Business Expertise

  • Interprets internal/external business challenges and recommends best practices to improve products, processes or services

Leadership

  • May lead functional teams or projects with moderate resource requirements, risk, and/or complexity 

Problem Solving

  • Leads others to solve complex problems; uses sophisticated analytical thought to exercise judgment and identify innovative solutions

Impact

  • Impacts the achievement of customer, operational, project or service objectives; work is guided by functional policies

Interpersonal Skills

  • Communicates difficult concepts and negotiates with others to adopt a different point of view

What We Offer

At Applied, we prioritize the well-being of you and your family.  Your happiness, health, and resiliency are at the core of our benefits and wellness programs.  Our robust total rewards package makes it easier to take care of your whole self and your whole family.  We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go.

#LI

Qualifications

Education:

Bachelor's Degree

Skills:

Certifications:

Languages:

Years of Experience:

4 - 7 Years

Work Experience:

Additional Information

Time Type:

Full time

Employee Type:

Assignee / Regular

Travel:

Yes, 25% of the Time

Relocation Eligible:

Yes

U.S. Salary Range:

$152,000.00 - $209,000.00

The salary offered to a selected candidate will be based on multiple factors including location, hire grade, job-related knowledge, skills, experience, and with consideration of internal equity of our current team members. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.

Applied Materials is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.