Skill required: Marketing Operations - Creative Design
Designation: Content Development Specialist
Qualifications:Any Graduation
Years of Experience:7 to 11 years
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? The Copywriter and Content Marketing Lead is responsible for crafting compelling, engaging, and high-quality content that drives brand awareness, customer engagement, and lead generation. This role involves developing content strategies, overseeing content creation across multiple platforms, and ensuring brand consistency. The ideal candidate will be a creative storyteller with a strong grasp of SEO, digital marketing trends, and audience engagement tactics.
What are we looking for? Education & Experience • Bachelor s degree in Marketing, Communications, or a related field. • 5+ years of experience in content marketing, copywriting, or a related role. • Proven track record of creating high-impact content that drives engagement and conversions. • Experience in copywriting and content optimization best practices. • Background in B2B or B2C marketing, preferably in energy/old and gas industry Skills & Competencies • Exceptional writing, editing, and proofreading skills. • Strong storytelling and brand messaging abilities. • Experience in digital marketing, and content distribution strategies. • Proficiency in content management systems and marketing automation tools. • Strong project management skills, with the ability to handle multiple priorities. • Data-driven mindset with experience in content analytics and performance tracking. • Creativity, attention to detail, and ability to work independently or collaboratively. • Strong interpersonal and communication skills.
Roles and Responsibilities: • Develop and execute a comprehensive content marketing strategy aligned with business goals. • Lead creation and optimization of high-quality content for various channels, including websites, blogs, social media, email campaigns, and marketing materials. • Lead brand storytelling efforts, ensuring a consistent and compelling tone of voice across all content. • Conduct research on industry trends, competitors, and audience insights to inform content strategies. • Manage content calendars and workflows to ensure timely and consistent content publication. • Collaborate with design, product, and marketing teams to create visually appealing and engaging content. • Track, analyze, and report on content performance, making data-driven improvements. • Stay updated with industry best practices, emerging content trends, and marketing technologies. • Mentor and guide junior writers or content creators as needed.

Any Graduation

About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

Visit us at www.accenture.com 

Equal Employment Opportunity Statement

We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.