Content Marketing Manager

Posted:
9/12/2024, 10:58:40 AM

Location(s):
California, United States ⋅ San Francisco, California, United States

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing ⋅ Sales & Account Management

Workplace Type:
Hybrid

At Persona, we're building the first universal and comprehensive identity infrastructure to help businesses of all sizes better serve and protect their end users' identities. Our identity platform enables businesses to collect and manage their end users' personal information securely, verify that their end users are who they say they are, analyze and detect fraud and abuse, and pull sensitive reports about their end users in a privacy-centric way. In a world where consumer behaviors are changing and privacy and identity are taking on a new meaning, we want to help businesses find their superpowers and do it while putting their end users, the people, first.

About the Role
As Persona works on an exciting suite of products, we are looking for a Content Marketing Manager to help amplify Persona’s brand and drive engagement through content across all stages of the buyer journey. You will create and leverage various content formats to build thought leadership, generate awareness, and bring Persona’s identity to life. As a Content Marketing Manager, you will work closely with Sales, Product, and Customer Success to grow Persona’s content program and play a key role in supporting both customers and prospects with resources and education. Through blogs, whitepapers, and other forms of content, you will help drive awareness and inbound traffic, nurture leads through the funnel, and generate product engagement across the customer lifecycle.

As our ideal candidate, you are passionate about writing and enjoy distilling technical concepts into clear and engaging written materials. You are collaborative, creative, and customer-obsessed but grounded in data. You are a storyteller and can synthesize insights from internal teams and market intelligence to create compelling content.
Compensation & Equity
For this role, the estimated base salary range is between $80,000 - $120,000. Base salaries are just one component of the total compensation package and are determined by a number of factors such as years of experience, expertise, qualifications and more. In addition to base salary, we offer competitive equity packages that play a big part in recognizing you for the huge impact you will have on helping us achieve our mission. Please note, the salary range is a guideline that is subject to change without notice.

Benefits and Perks
Persona offers a wide-range of thoughtful and inclusive benefits for this role, including medical, dental, and vision, 3% 401(k) contribution, unlimited PTO, quarterly mental health days, family planning benefits, professional development stipends, wellness benefits, among others.
While we believe competitive compensation and benefits are a critical aspect of you deciding to join us, we do hope you consider why our core values and culture are right for you. If you’d like to better understand what it’s like working at Persona, feel free to check out our reviews on Glassdoor.

Diversity, equity, inclusion and belonging
At Persona, we strive to put diversity and inclusion at the forefront of everything we do, reflecting our core values. Our DEIB Employee Resource Group seeks to build a diverse and inclusive team that fosters an environment where each Personerd feels empowered to bring their unique differences to work and achieve their full innovative potential. Our hope is that by fostering such an environment, we strengthen our business and relationships by putting people first.

We strive to promote a culture that celebrates diversity and inclusiveness regardless of, but not limited to, race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age.