Job Title

DXR Commercial Marketing leader/Product Marketing

Job Description

As the DXR Commercial Marketing Leader, you are accountable for shaping DXR’s commercial strategy and translating it into scalable go-to-market execution globally. You will define how DXR is positioned, bundled, differentiated, and brought to market across its lifecycle moving beyond individual campaigns to portfolio-level value creation. You will lead the global DXR marketing function with a mandate to drive growth, accelerate adoption, and improve commercial effectiveness through clear value propositions, integrated offerings, and disciplined execution across regions. Acting as a bridge between product strategy, sales, service, and education, you will ensure DXR competes and wins on value, not features.

Your role :

• Own and shape the downstream commercial strategy for DXR, including go-to-market models, portfolio positioning, and lifecycle value creation — not limited to campaigns or launches.
• Lead the definition of integrated DXR offerings and bundles (systems, software, services, education), in close collaboration with Product Management, Sales, and Service, to maximize customer value and commercial impact.
• Translate DXR’s product and platform strategy into clear commercial plays that guide how the portfolio is sold across segments, customer types, and hospital settings.
• Lead global product launches and promotions with a strong focus on commercial readiness, differentiation, and value capture, ensuring regions are equipped to execute effectively.
• Manage and grow a high-performing global team (7–10), including product marketers and marcom specialists, building capability in strategic thinking, storytelling, and commercial acumen.
• Develop and govern value propositions and economic narratives that resonate with clinicians, administrators, and procurement stakeholders  including outcomes, workflow, and total cost of ownership.
• Drive omni-channel activation as an enabler of commercial strategy, ensuring campaigns support defined growth priorities rather than operate as standalone initiatives.
• Partner closely with Sales leadership to support commercial effectiveness, including segmentation, competitive positioning, sales enablement, and deal support.
• Use market insights, performance data, and field feedback to continuously refine offers, messaging, and commercial focus, making trade-offs explicit.
• Establish strong feedback loops from regions to ensure global strategy remains grounded in customer reality and competitive dynamics.

You're the Right fit if you have:

• Bachelor’s degree in Marketing, Business Administration, Engineering, or equivalent; MBA or advanced commercial/business training is a plus.
• 10+ years of experience in commercial marketing leadership, product, portfolio, or marketing roles, ideally in medical devices, diagnostics, or healthcare technology.
• Experience leading and developing teams (5+ years), with the ability to elevate teams from execution-focused to strategic, commercially minded contributors.
• Demonstrated experience shaping commercial or portfolio strategy, including positioning, bundling, value propositions, or go-to-market models beyond campaign execution.
• Proven ability to work across marketing, product, sales, service, and operations to drive business outcomes and growth.
• Strong business acumen, with experience linking strategic decisions to revenue growth, margin improvement, and long-term value creation.
• Comfortable operating in complex, matrixed global organizations, influencing senior stakeholders without direct authority.
• Data-driven mindset with the ability to translate market insights and performance signals into clear commercial priorities and trade-offs.

*This position isn't open for relocation.

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
Onsite roles require full-time presence in the company’s facilities.
Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.

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