Thought Leader Liaison-East

Posted:
8/7/2024, 5:00:00 PM

Location(s):
Milwaukee, Wisconsin, United States ⋅ Wisconsin, United States

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Growth & Marketing ⋅ Sales & Account Management

The Thought Leader Liaison (TLL) role is charged with engaging and working closely with U.S External Experts and Local Influential Physicians (EE’s) in therapeutic areas in which GSK has specialty brand interests – the role is a marketing role and reports to the Senior Director, Strategic Engagement. The TLL will follow marketing policies and maintain appropriate coordination with medical, compliance, legal and regulatory guidelines.

Job Responsibilities:

• Lead, coordinate and plan GSK marketing engagement with US based EEs (top 10%-15% of EEs as assigned by marketing leadership, with input from medical affairs leadership). This includes building and maintaining effective working relationships with EEs in the specialty therapeutic areas and regular cadence of contact with assigned EE’s

• Manage and coordinate EE executive encounters with commercial leaders. Includes planning and execution of EE engagements and executive encounters at local, regional, and national conferences, POAs, in field engagements, and other venues as directed in a compliant manner.

• Coordinate marketing and EE relations related to Peer to Peer education as directed by marketing and medical affairs leadership. This primarily includes speaker training logistics (medical delivers actual speaker training) and event support, however, does not include the TLL assigning or choosing EEs for educational events (although TLL may provide input in certain scenarios). Always align to GSK policies on use of external faculty.

• Lead marketing coordination with key stakeholders as needed and appropriate, including medical affairs, such as acting as support and coordination of commercial advisory boards as directed by leadership.

• Where appropriate, seek EE feedback based on leadership direction and legal approval. TLL will be responsible for compliantly documenting informal advice seeking objectives with appropriate internal approvals. Example may include informal feedback on new or considered changes to sales and/or educational material.

Why You?

Basic Qualifications:

• Bachelor’s degree

• A minimum of 10 years of work experience in one or more of the following: field sales, product marketing, or medical / clinical experience in the same or related therapeutic area within the Pharmaceutical / Biotech industry

• Minimum of 2 years of Specialty (e.g., Respiratory Biologic and/or Immunology) biologic marketplace experience required.

• Valid driver's license

• Ability to travel ~ 60% - 80% from East Coast – Texas .

• Must live within 30 miles of a major US Airport in the eastern half of the US

  Ability to travel nationally to meetings/trainings/programs as necessary.

Preferred Qualifications:

• Master’s degree

• Strong Account Management skills and experience

• Marketing and or sales management experience

• Understanding and experience working across an organization to engage effectively with HCPs

• Ability to present ideas effectively to individuals or groups, targeting presentation to the needs of the audience

• Strong project management experience, including superior analytical and planning skills.

• Ability to manage multiple projects simultaneously

• Demonstrated strong orientation to ethics and compliance

• Ability to assemble and lead cross-functional teams toward a shared vision of success

• Ability to deliver agreed objectives under tight timelines

#LI-GSK

Please visit  GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

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