Marketing Intelligence Specialist

Posted:
7/18/2024, 5:00:00 PM

Location(s):
Beijing, China

Experience Level(s):
Junior ⋅ Mid Level ⋅ Senior

Field(s):
Growth & Marketing

The Marketing & Sales / Pricing Analyst collects key market, industry and customer data, and analyses and shares key information and insights to promote sound, data-driven decisions across the Nutreco business, especially regarding price levels and profitability levels of the business linked to Marketing & Sales strategy and tactics.
The Marketing & Sales / Pricing Analyst supports decisions and plays a key role in collecting market, industry, customer and product data and using analytical tools and skills to transform the data into knowledge and insights for the Nutreco business.
The Marketing & Sales / Pricing Analyst will provide key support to the business to enable more data-driven decision making. In addition, he / she will use tools and skills to develop custom models to support forecasting, scenario and strategic analysis, and valuations, among other similar work as requested by the business.
In a more generalist role as Analyst, he / she conducts analysis to identify trends and insights and to develop reports, campaigns and models concerning commercial business issues. The Analyst advises and challenges the business based on this information. He / she use business information and market knowledge to develop tools and models required for insights and to enable decision-making.
In a junior position, a Marketing & Sales / Pricing Analyst may support a more Senior Marketing & Sales / Pricing Analyst at Divisional or Corporate level.

Job Description:

Data collection and insight generation:

o Uses data and analysis in problem identification (bottlenecks, efficiencies, insights, etc.) continuously searching for data sources to conduct analysis val able to Nutreco, continuously enhancing the problem analysis / identification in terms of relevance, quality and insights, based on business requirements

o Collects, analyses, coordinates and selects internal and external data and researches for further analysis, in order to have an optimal set of data and research results available, which provides the relevant business area with desired information and/or further analyses or reporting. 

o Discovers ways in which business value can be drawn from analysis and develops trusted information with true insights. Visualizes the analysis and transforms the analysis into valuable and relevant insights for business.

Data analysis and modelling:

o Gain awareness of, and ability to, access all available internal and external data sources that have utility in supporting the Nutreco business

o Gain understanding of the key business goals for the relevant business lines and the Marketing / Innovation / Sales team, and determine what data and analysis can be used to support these

o Build and maintain key data sets that would be used routinely in ongoing analysis, including but not limited to animal population data, product price and cost data, as well as market and competitor data

o As needed, build, maintain and operate models (in Excel or other software) that can be used to inform key decisions within the business

o Provide analytics support as needed for the business as well as Strategic Marketing and Innovation teams

o Use data analysis to create key insights and make recommendations for business decisions

Advice:

o Advises colleagues and management (pro-actively and on request) on data and insight analysis, opportunities and market developments, in order to optimally inform and advise internal stakeholders and customers about analysis and related insights.

Market Developments:

o Assesses market developments using analytics and data insights, so that knowledge and insight of developments in area of expertise is up-to-date and ensured in the long term

o On request of the business, performs special analysis 

Analysis / Analytics:

o Conducts and merges complex internal and external analysis. Carries out structural and ad hoc analysis and advanced analytics in order to transform data and research into useful information, which offer useful insights and recommendations to the designated business area.

o Develops and provides ad hoc financials analysis that add value to the business and contribute to the delivery of the Divisional strategy

Our organisation:

Trouw Nutrition is the global leader in innovative feed specialties, premixes and nutritional services for the animal nutrition industry. Trouw Nutrition provides species-specific nutritional solutions consisting of feed concepts, products and nutritional know-how. The unique combination of products, models and services Trouw Nutrition offers, boosts productivity and supports animal health through all life stages, contributing to our customers' peace of mind. Trouw Nutrition's nutrition solutions have met the need of farmers and home-mixers, feed producers, integrators and distributors. Trouw Nutrition has locations in 25 countries and around 5000 employees.  Our mission is Feeding the Future.

Equal Opportunity Employer: 

Trouw Nutrition is an equal opportunity employer; applicants are considered for all roles without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, military status or any other status protected by applicable local law. Please advise us at any point during the recruitment and selection process if you require accommodation. Trouw Nutrition is committed to compliance with all applicable legislation, including providing accommodation for applicants with disabilities.