Career Area:

Sales

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other.  We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

About EPD 

Caterpillar's Electric Power Division (EPD) offers integrated solutions, parts, and services to meet the needs of our various commercial and industrial electric power customers. EPD supports a wide range of customer applications across the globe, including providing emergency power when natural disasters strike, providing back-up or continuous power to bans and data centers, including Combined Heat and Power to hospitals, and supporting infrastructure for municipalities, with power plants for continuous or peaking applications, and waste to power applications, and more. With a rich history of more than 95 years in the electric power business, our team has world-class expertise and a proven ability to adapt to changing demands. We’re committed to providing sustainable and reliable solutions to our customers. Join our team to help build a better, more sustainable world for future generations! 

Caterpillar has an exciting opportunity for a Business Development Manager, focused on growing the electric power plant business in the Africa and Middle-East (AME) regions.   

Role Definition: 

the Business Development Manager is responsible for leading all efforts related to establish strong customer relationship, create business leads and sales for new products (Prime Power), and associated Balance of Plant equipment (switchgear, Enclosure, CHP…).  Our efforts enable us to achieve close customer relationships, account development and market leadership. You will be responsible for planning, setting, and achieving the Business Plan while driving overall sales and Go-To-Market strategies to promote the company’s products and services.  

You will be part of a team consisting of dedicated BD managers and Industry consultant managers.

What You Will Do:

• Build strong customer relationships with key prime genset’s users, EPC and Engineering firms  

• Develop a robust pipeline with for future sales of prime/continuously running power plants. 

• Ensure Assigned Customers have a “Positive Experience” 

• Serve as the industry expert for Caterpillar’s genset portfolio in AME

• Identify gaps in product offerings and provide voice of customer back to product groups 

• Create go to market strategies to increase prime running generator sets sales 

• Lead projects to gain buy in for these new market strategies 

What You Have: 

Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.

Industry Knowledge: Knowledge of the organization's industry group, trends, directions, major issues, regulatory considerations, and trendsetters; ability to apply industry knowledge appropriately to diverse situations.

Decision Making and Critical Thinking: Knowledge of the decision-making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.

Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.

Negotiating: Knowledge of successful negotiation concepts and techniques; ability to negotiate successfully across the organization and with external vendors and clients in a constructive and collaborative manner.

Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.

Account Management: Knowledge of account management; ability to manage day-to-day activities, providing
services and support to existing clients.

Value Selling: Knowledge of the principles and practices for selling products, technology and services; ability to provide overall product/service 'value' and to differentiate support offerings that address clearly understood customer needs.
 

What you have:

• 12 or more years of Experience in Power Generation industry, sales or aftermarket roles. 

• Proven experience (7 years minimum) in a similar business development customer facing role  

• Must be proficient in English. Arabic or French is a plus.  

• Degree in Mechanical / Electrical engineering or related field.  

• Knowledge of Salesforce or similar CRM systems.  

Additional Information:

• Must have a willingness to travel.  Typically, 50-75% of time will be spent traveling. 
• This role will require working 5 days in the office

About Caterpillar 

Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed. Caterpillar does business on every continent, principally operating through three primary segments – Construction Industries, Resource Industries and Energy & Transportation – and providing financing and related services through our Financial Products segment. 

We value authenticity and encourage candidates to submit original, personally crafted responses throughout our hiring process. Use of AI-generated content may disadvantage your application.

Posting Dates:

March 2, 2026 - March 13, 2026

Caterpillar is an Equal Opportunity Employer.  Qualified applicants of any age are encouraged to apply

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