Posted:
8/13/2024, 6:50:39 AM
Location(s):
Hesse, Germany ⋅ Ontario, Canada ⋅ London, Ontario, Canada ⋅ Frankfurt, Hesse, Germany ⋅ North Holland, Netherlands ⋅ Amsterdam, North Holland, Netherlands ⋅ Frankfurt, Hessen, Germany ⋅ Hessen, Germany
Experience Level(s):
Senior
Field(s):
Growth & Marketing
Position: Senior Portfolio Marketing Manager (m/f/d)
Location: Frankfurt, UK, Canada, Amsterdam, Ontario
Company: Elsevier (Reaxys)
About Us:
Elsevier is a global information analytics company that helps institutions and professionals progress science, advance healthcare and improve performance for the benefit of humanity. We serve the research, academic and clinical communities through the application of technology and analytics to content. In this way, we empower those communities to contribute to social progress, to enhance human well-being and to share and expand the breadth of human knowledge
About the Role:
The Senior Portfolio Marketer helps connect our customers with our chemistry solution, Reaxys, by articulating compelling value propositions and messaging. The primary focus of the Senior Portfolio Marketer is customer-centric positioning to support the portfolio's commercial goals. These efforts drive the global persona-led go-to-market (GTM) strategy for both new and existing markets. This role works closely with the marketing acquisition team to drive demand generation and lead generation; with the marketing retention team to drive product adoption and customer retention; with sales enablement marketers to support new, cross-sell, and upsell opportunities; and with regional marketing teams to further differentiate local strategies and execution.
Responsibilities:
Customer-centric Insights
Value Proposition and Messaging
Go-to-Market Plan
Enablement of Sales and Others to tell the Story
Requirements:
Work in a way that works for you:
We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous well-being initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
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Elsevier is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: https://forms.office.com/r/eVgFxjLmAK , or please contact 1-855-833-5120.
Please read our Candidate Privacy Policy.
Website: https://elsevier.com/
Headquarter Location: Amsterdam, Noord-Holland, The Netherlands
Employee Count: 5001-10000
Year Founded: 1880
IPO Status: Private
Last Funding Type: Private Equity
Industries: Content ⋅ Content Discovery ⋅ Delivery ⋅ Health Care ⋅ Information Services ⋅ Information Technology ⋅ Publishing