HelloFresh is looking for an Associate Manager to join our Customer Relationship Marketing (CRM) team to help us deliver great customer experiences across our multiple marketing channels and global brands. As a member of the CRM operations team, you will be in an integral position that combines our marketing strategies with data, technology, and ensures our campaigns get to customers flawlessly and efficiently. Candidates must have a passion for execution, CRM marketing (with email & mobile being the main components) and be able to independently solve problems, develop multiple cross-functional relationships, and adapt to the needs of the business while working towards set goals. Attention to detail, quality of work and ability to understand & work within complex technical systems are all keys to success.
You will…
- Develop new and optimize current workflows and automations (journey builder and automation studio) within SFMC to address friction in the communication process, as well as driving growth in CRM
- Provide troubleshooting/QA and act as the first line of support for stakeholders working on deliverables and encountering errors or technical issues within the CRM tech stack (primarily Salesforce Marketing Cloud (SFMC)),
- Support technology enablement and automation across the CRM team to help the team work more efficiently.
- Work across multiple stakeholders and partner teams to move projects forward -- gathering requirements, gaining buy-in, prioritizing, and getting new functions to market.
- Think outside the box to help teams work more efficiently, asking questions to get at underlying opportunities
- Use data to support and build business cases for new CRM opportunities, share results of new launches to support visibility
- Collaborate with relevant teams (Analytics, Product, Data Science, Engineering) to scope new opportunities around automation & personalization, gather data requirements, and validate data
You are...
- Detail and process-oriented. Comfortable managing multiple projects in a fast-paced, high growth environment
- Skilled in Basic SQL and ampscript to get the most out of Salesforce Marketing Cloud
- Excited about marketing automation, product enhancement and improving customer communications through CRM tools.
- Have a can-do attitude and willing to jump in and help where needed in terms of team initiatives
- Strategic and analytical thinker who is comfortable thinking in terms of short and long-term goals
- Strong interpersonal skills and can collaborate effectively with relevant teams and people at all levels
- Skilled at marrying data & segmentation with creative assets to craft personalized, dynamic content.
- Excited to automate workflows, tackle problems, and grow our communications to be best-in-class.
At a minimum, you have...
- Bachelor’s degree – in the field of business or marketing ideally
- At least 3 years of marketing experience, optimally focused on marketing automation with a focus on CRM channels.
- Experience with Salesforce Marketing Cloud, building customer journeys and automations is key. Understanding a payload and API will only help more!
- Working knowledge of HTML, ampscript, Basic SQL and other email marketing tools are integral to success
You'll get...
- Box Discount- Amazing discounts on 1 box per week! 75% discount on weekly HelloFresh and Chefs Plate meal kits AND 50% off weekly Factor meal box.
- Health & Wellness-Health & Dental benefits from day 1, a Health Spending Account, unlimited access to the Headspace app to meet your self-care needs, and 25% discount on GoodLife fitness memberships!
- Vacation & PTO-Time off is also an important part of self-care! We offer generous vacation and PTO to help you create a good work-life balance.
- Family Benefits- A parental leave top-up program for expectant parents.
- Growth & Development - We support your career progression, provide development opportunities, and invest in your continued learning through our organization wide L&D fund.
- Work Hard & Have Fun - From team socials to engaging company days, you’ll have plenty of opportunity to experience the fun!
- Diversity & Inclusion Initiatives- With impactful ERG’s like FreshPride, Women Empowered and LIMES, we are committed to our diversity, equity & inclusion efforts.
- Food Puns - this one is kind of a big dill if you haven’t already noticed. We even have some punny meeting room names!
Flexible Hybrid Approach
At HelloFresh, we know that flexible work arrangements are essential in enabling you to do your best work, while balancing your personal and life needs. Offering remote work flexibility, along with the opportunity to interact and collaborate in the office are all a part of creating a great employee experience.
To meet these needs, we are pleased to provide Flexible Hybrid work. Flexible Hybrid is a people-first approach that is based on choice, trust, personalization, and empowers teams to choose when and how often they work from the office and work from home, in addition to team days and company days. This means a minimum of 2 days in office per week, with most teams in office between 2-3 days a week.#LI-HYBRID
Working Conditions
It’s no surprise that as a food company, we use many ingredients that may be considered common allergens (i.e. peanuts, tree nuts, milk, etc.). Whether this role is based out of our headquarters or one of our distribution centers, it is possible that you may be exposed to such allergens in this role. If you have any concerns with being exposed to any particular food ingredients, including meat, please disclose this during the hiring process.
This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors.