What is the Global Public Relations department responsible for?

Franklin Templeton is expanding its dynamic and talented Global Public Relations team as we seek to further elevate and strengthen our brand. The team is responsible for the firm's external messaging, public relations and reputation building efforts that seek to positively position Franklin Templeton as the premier global investment management organization with a comprehensive line of top-performing investment solutions across public and private markets.  

What is the Public Relations Associate Manager responsible for?

Franklin Templeton is looking for a strong Public Relations Associate Manager, based in New York, to support the team’s execution of communication strategy.  As a Public Relations Associate Manager, you will develop and maintain strong relationships with the media as well as work closely with executives, marketing, social media and internal communications to execute and support a proactive, multi-channel communication strategy that drives growth into our portfolio of strategies and solutions. This role requires understanding and interest in the financial services industry and a familiarity of the media landscape to help Franklin Templeton stand out and tell our story.

What are the ongoing responsibilities of the Public Relations Associate Manager?

Media Relations:

• Create and maintain media lists and editorial calendars for relevant business areas including but not limited to ETFs, equities, fixed income, alternatives, retirement and insurance.

• Build and maintain strong working relationships with business/financial and trade media outlets across print, broadcast and digital channels.

• Maintain up-to-date knowledge on media coverage to identify emerging issues in real-time, while proactively providing thoughtful and strong story ideas on where the firm can add value.

Strategy Execution:

• Support the development and execution of communication projects that support Franklin Templeton’s brand building.

• Draft media collateral including pitches, media alerts, press releases, and manage media inquiries and interviews. Seek to ensure all communications are consistent with the company's brand voice and messaging.

• Prepare briefing documents and staff media interviews with spokespeople.

Stakeholder Management:

• Collaborate with teams to promote thought leadership pieces through multiple channels – external partners, social media, and external speaking engagements.

• Act as a team player within the Public Relations team and support colleagues as necessary.

Monitoring and Analysis:

• Report on media coverage and assess the effectiveness of PR campaigns using analytics and performance metrics.

• Provide regular reports and insights on PR activities, media trends, and industry developments.

What ideal qualifications, skills & experience would help someone to be successful?

• Bachelor’s degree in corporate communications, public relations, or related field of study or equivalent experience.

• 2-4 years of experience in editorial, media relations, corporate communications or related role in a fast-paced organization.

• Experience in the financial industry; asset management experience highly preferred.

• Knowledge of and exposure to the asset management or financial services industry with familiarity in topics such as economic and investment trends, geopolitics and sustainability.

• Preference for knowledge of digital media monitoring platforms / tools and reporting results.

• Experience in supporting the execution and development of public relations programs.

• Excellent writing, editing and proofreading skills are required. The candidate must have experience in writing different types of communications vehicles including press releases, media pitches, Q&As, social media postings, videos, etc.

• Strong interpersonal skills and the ability and desire to maintain open dialogues with multiple internal and external partners, as well as build strong relationships with key financial media.

• Capable of handling multiple projects simultaneously while maintaining a high quality of work.

• Highly organized, self-starter with strong attention to detail.

Franklin Templeton offers employees a competitive and valuable range of total rewards—monetary and non-monetary — designed to support their well-being and recognize their time, talents, and results. Along with base compensation, employees are eligible for an annual discretionary bonus (delete as appropriate), a 401(k) plan with a generous match, and recognition rewards. We also offer a comprehensive benefits package, which includes a range of competitive healthcare options, insurance, and disability benefits, employee stock investment program, learning resources, career development programs, reimbursement for certain education expenses, paid time off (vacation / holidays / sick / leave / parental & caregiving leave / bereavement / volunteering / floating holidays) and a motivational wellbeing program. We expect the annual salary for this position to range between $85,000.00 - $95,000.00 depending on level of relevant experience, plus discretionary bonus.

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