Posted:
8/20/2024, 5:00:00 PM
Location(s):
Pennsylvania, United States ⋅ Malvern, Pennsylvania, United States
Experience Level(s):
Senior
Field(s):
Growth & Marketing
Workplace Type:
Hybrid
Vanguard’s Financial Advisor Services (FAS) Marketing team is looking for a Creative Director to join our team of writers, designers, and multimedia strategists as we seek to further our goal to be the advisor to the advisor. In this newly created role, you’ll have the opportunity craft the vision and strategy for the creative team and bring it to life. While we’re a B2B Marketing team, we’re driven by our mission and always focused on the end investor. In this role, you’ll help tell our story to Financial Advisors, highlighting how our thought leadership, investment products, and financial planning tools can help advisors with their clients' investments.
You see brand and marketing as an untapped growth driver and want to help us prove that to the organization. You’re always on top of consumer trends and fully understand the most effective marketing plans leverage the right mix of traditional, digital, and motion/video tactics. And maybe most of all, you’re passionate about people and culture, the power of collective problem solving, and proving the sum is greater than the parts.
This might be a good fit for you if you see the advancements in technology as empowering and not threatening. You see automation and AI leveling up the value you can add to the overall strategy. While you’re keenly aware that these new things can drive uncertainty and anxiety with the team, you’re excited to help them see and create the future.
If all of that’s you, let’s have a conversation.
You’ll lead, direct, and advise crew who implement creative concepts and design solutions for all our marketing materials, presentations, and audiovisual media. You oversee the maximization of crew and drive process efficiency. And you’ll coach and guide team on their development journey, ensuring we future proof their careers.
This role:
Hires, evaluates, and supervises crew. Provides guidance and training as necessary to develop crew. Sets performance standards, reviews performance, and makes informed compensation decisions in accordance with all applicable Human Resources policies and procedures.
Organizes and facilitates brainstorming sessions with senior leaders across divisional lines. Critiques work to drive content, design, and presentation solutions. Oversees and partners with internal clients to determine creative tools and solutions, ensure appropriate staffing, and provide support and guidance each step of the process. Leads external vendor strategy for creative services.
Sets standard operating procedures and workflows. Approves and monitors production and archiving. Evaluates and recommends cost efficiency. Promotes continuous improvement and adoption of new technology and industry best practices for creative services. Establishes audit processes to ensure quality control for crew and teamwork. Monitors adherence to project tracking, backup, and archiving procedures of all audiovisual files and digital assets.
Develops and oversees design standards and helps evolve Vanguard's brand identity by pioneering new creative services and strategies. Complies with Vanguard policies regarding electronic media.
Builds cross-functional working teams with both internal and external partners. Provides status updates to the business regarding various creative services projects and processes. Leads discussions with senior leaders to prioritize projects, accommodate workload changes, and resolve highly complex creative services issues.
Analyzes data and researches root cases of creative services' problems. Collaborates with the business and leaders to ensure finalized products satisfy clients' needs and expectations. Gains buy-in from leaders and stakeholders to implement new or non-traditional creative services or design concepts. Proactively communicates to leaders of any concerns.
Identifies, collaborates with, and oversees relationships with external vendors. Partners with vendors in implementing higher profile or costly artistic services or design solutions for Vanguard.
Participates in special projects and performs other duties as assigned.
What it takes:
Minimum of eight years related work experience, with at least three years of media services experience.
Undergraduate degree or equivalent combination of training and experience. Graduate degree preferred.
This role is part of our hybrid work model with Tuesdays – Thursdays required in our offices to foster collaboration and relationships. On Mondays and Fridays, our crew will have the option to work remotely, or continue working from our offices in Malvern PA.
Special Factors
Sponsorship
Vanguard is not offering visa sponsorship for this position.About Vanguard
We are Vanguard. Together, we’re changing the way the world invests.
For us, investing doesn’t just end in value. It starts with values. Because when you invest with courage, when you invest with clarity, and when you invest with care, you can get so much more in return. We invest with purpose – and that’s how we’ve become a global market leader. Here, we grow by doing the right thing for the people we serve. And so can you.
We want to make success accessible to everyone. This is our opportunity. Let’s make it count.
Inclusion Statement
Vanguard’s continued commitment to diversity and inclusion is firmly rooted in our culture. Every decision we make to best serve our clients, crew (internally employees are referred to as crew), and communities is guided by one simple statement: “Do the right thing.”
We believe that a critical aspect of doing the right thing requires building diverse, inclusive, and highly effective teams of individuals who are as unique as the clients they serve. We empower our crew to contribute their distinct strengths to achieving Vanguard’s core purpose through our values.
When all crew members feel valued and included, our ability to collaborate and innovate is amplified, and we are united in delivering on Vanguard's core purpose.
Our core purpose: To take a stand for all investors, to treat them fairly, and to give them the best chance for investment success.
How We Work
Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.
Website: https://investor.vanguard.com/
Headquarter Location: Kelayres, Pennsylvania, United States
Employee Count: 10001+
Year Founded: 1975
IPO Status: Private
Industries: Finance ⋅ Financial Services