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Job Description:

You  will  be  a  market  expert  in  customer  needs,  trends  and  competition  in  functional material  (thermal  tape,  EMI/EMC,  reworkable,  UV  activated,  etc).  You  will  be  also responsible for activating segment marketing plans and campaigns in the area, supporting marketing programs for functional materials.
 

The impact you will make in this role:
• Identify  new  opportunities  in  CHK  related  to  functional  material  e.g.  thermal, EMI/EMC, reworkable, UV activated tapes/adhesives, implement campaigns and marketing  programs  in  prioritized  segments,  co-working  with  sales,  portfolio marketing,  activation  marketing,  digital  marketing  and  application  engineering team.
• Lead the NP process from opportunity identification to NP landing with other key functions.
• Own the results and the activation of specific campaigns/plans in the area (Sales by segment, pipeline of opportunities, segment market share growth). Responsible for tracking results by segment.
• Inspire sales teams for new customer coverages, new application exploration and product promotions.
• Be the voice the Customer back to CHK and global team about customers needs, focused on prioritized markets.

• Be responsible to linked to portfolio leaders to find right product alternatives based on segment processes and customer needs.

Your Skills and Expertise

• More than 5 years of experience working on related functional materials as sales, marketer, or application engineer.

• Better to have experience in Electronics.

• Better to have experience in business development or portfolio marketing.

• Experience interpreting market research or market insights in concert with additional data and business results.

• Demonstrated segment experience and ability to leverage knowledge in different markets approach.

• Understanding customer insights and transfer them to develop activation campaigns.

• Marketing business experience, creating and implementing campaigns and marketing programs considering brand owner, components maker, converters and channel partners’ needs.

• Experience understanding different go to market models.

• Ability to lead across functions with excitement and enthusiasm and bringing the team/organization along on the journey.

Travel: ~40%-50%

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Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

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