Posted:
8/11/2024, 5:00:00 PM
Experience Level(s):
Mid Level ⋅ Senior
Field(s):
Growth & Marketing
Workplace Type:
Remote
Regional Marketing Manager, Latin America South
Academic and Government
Location: Rio de Janeiro or remote, based in Brazil
Do you want to be a frontline marketing partner to help grow our business?
Are you passionate about driving customer relationships?
About our Team
Our Regional Marketing team partners closely with our sales team as partners for growth. Our primary focus is to drive business growth by deeply understanding, representing and meeting the evolving needs of our research customers. We do this by designing and executing strategic regional initiatives for our customers with support from global marketing experts and internal stakeholders. We bring the Elsevier brand to life through storytelling as a local expert, and develop a data- & results-driven culture.
About the Role
We are seeking a talented and results-driven Latin South Marketing Manager to join our team. The Marketing Manager will drive the marketing efforts across key Latin American markets, including Brazil, Peru, Argentina, Uruguay, Bolivia, and Paraguay. As a regional marketing manager, you will translate the short- and long-term business goals into local marketing plans and programs. The role includes execution of impactful regional marketing initiatives that drive growth. You will collaborate across cross-functional departments to deliver on the planning and implementation of diverse field marketing programs throughout your territories. These programs, aligned with regional and segment-specific sales priorities and revenue targets, encompass digital campaigns, account-based strategy, webinars, thought leadership, and Elsevier and industry events. Your responsibilities extend to partnering with the local sales team to identify target markets, run impactful marketing campaigns, and assess campaign effectiveness, ultimately generating leads and marketing sourced wins.
You will deliver regional market insights into your programs, which will include an in-depth understanding of customer behaviours in the Academic & Government research segment, and you will maintain strong alignment with local Elsevier stakeholders especially in Sales.
This role will involve a combination of strong communication capabilities (verbal and writing) while being the key person in delivering your respective regional programs and campaigns. Responsibilities include the development and execution of marketing strategies that drive revenue growth.
In this role, you will be reporting to the Americas Director of Regional Marketing while collaborating with other go-to-market teams. Your success will be measured by the ability to build a solid pipeline while increasing regional opportunities in Southern Latin American markets to drive sales velocity and achieve marketing sourced wins.
Responsibilities
Requirements
Work in a way that works for you
We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.
Working with us
We are an equal opportunity employer with a commitment to help you succeed. Here, you will find an inclusive, agile, collaborative, innovative and fun environment, where everyone has a part to play. Regardless of the team you join, we promote a diverse environment with co-workers who are passionate about what they do, and how they do it.
Working for you
At Elsevier, we know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
About Us
A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world’s grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
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Elsevier is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: https://forms.office.com/r/eVgFxjLmAK , or please contact 1-855-833-5120.
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Website: https://elsevier.com/
Headquarter Location: Amsterdam, Noord-Holland, The Netherlands
Employee Count: 5001-10000
Year Founded: 1880
IPO Status: Private
Last Funding Type: Private Equity
Industries: Content ⋅ Content Discovery ⋅ Delivery ⋅ Health Care ⋅ Information Services ⋅ Information Technology ⋅ Publishing