Company Overview

Join us on our mission to elevate customer experiences for people around the world.  As a member of the Everise family, you will be part of a global experience company that believes in being people-first, celebrating diversity and incubating innovation. Our dedication to our purpose and people is being recognized by our employees and the industry. Our 4.5/5 rating on Glassdoor and our shiny, growing wall of Best Place to Work awards is a testament to our investment in our culture. Through the power of diversity, we celebrate all cultures for their uniqueness and strengths. With 13 centers around the world and a robust work at home program, we believe great things happen when we work with people who think differently from us. Find a job you’ll love today!

Position Purpose:

The Senior Manager - Content Marketing will be responsible for developing and implementing the overall content strategy based on our specific business goals and objectives. Our ideal candidate is a creative marketing professional with a strong background in writing and copywriting.

Principle Accountabilities (Key Result Areas)

• Management and optimization of Everise website

• Establish a systematic and scalable content marketing strategy, distributing content to intended audiences across all marketing channels, and setting both short-term and long-term goals

• Implement content marketing projects to reach business objectives.

• Target content to specific audiences and focus on trending topics

• Collaborate with design and writing teams to produce high-quality content.

• Work closely with the sales operations team to plan, launch, and manage campaigns to support demand/lead generation efforts for the sales/inside sales team.

• Develop an editorial calendar, assign tasks, and ensure deadlines are met

• Consistently produce engaging content and motivate team members.

• Edit, proofread, and enhance content.

• Prepare rough drafts and present ideas, amend final designs to management comments, and gain full approval

• Optimize content considering SEO and Google Analytics.

• Deploy content strategies for improving SEO

• Analyze web traffic metrics and drive actionable insights

• Distribute content through various channels to ensure a strong web presence

• Receive customer feedback and generate ideas to improve customer engagement

• Identify opportunities for repurposing content and scaling the process

• Conduct research to enhance the written and published content

• Perform other duties as assigned by management

Attributes & Attitude:

• Excellent communication and writing skills in English.

• Strong team management and leadership abilities.

• Exceptional project management skills with keen attention to detail.

• Proven ability to multi-task and manage multiple projects simultaneously.

Knowledge:

• Degree in Marketing, Journalism, or any relevant field

• At least 5 years of experience as a Content Marketing Manager or 3 years as a Senior Content Marketing Manager.

• Hands-on experience in B2B content marketing, content growth and SEO, and web traffic metrics

• Excellent copywriting skills with prior experience

• Editorial mindset with an ability to predict audience preferences

• Working knowledge of search engine optimization practices

• Proficiency in WordPress, Google Analytics, HubSpot, ABM Tools (6Sense/Demandbase/ Zoominfo MarketingOS)

• Experience in Paid Ads, Google Ads, and social media Ad Networks such as but not limited to LinkedIn, Facebook, X (formerly Twitter), Instagram, etc.

• Experience in creating various types of content such as ebooks, whitepapers, infographics, guides, blogs, etc.

• Basic HTML, CSS, and JavaScript knowledge

If you’ve got the skills to succeed and the motivation to make it happen, we look forward to hearing from you.