User Acquisition Analyst Intern

Posted:
10/25/2024, 8:17:21 AM

Location(s):
Texas, United States ⋅ Austin, Texas, United States

Experience Level(s):
Internship

Field(s):
Finance & Banking

About Pocket Worlds:

At Pocket Worlds, we are building bleeding-edge technology that enables creators to develop the next generation of social experiences. Our flagship platform, Highrise, is where millions of people express themselves, engage in shared experiences, and create deep friendships. Over 40 million people have already joined the world of Highrise, and it's growing faster every day. Through Highrise, we are connecting the world through shared community created experiences and realizing the positive potential of the internet.

About the Role:

We are looking for a motivated, analytical, and data-driven User Acquisition Analyst Intern to join our team. In this role, you will work closely with our User Acquisition team to help drive the growth of our user base through data analysis, performance campaign optimization, and channel strategy implementation. This is an excellent opportunity to gain hands-on experience in user acquisition and digital marketing analytics, as well as to develop insights and skills in a fast-paced environment.

Responsibilities:

  • Assist in the management and optimization of digital advertising campaigns across various platforms (e.g., Facebook, Google Ads, TikTok, etc.)

  • Conduct data analysis to understand user behavior, trends, and acquisition channel performance

  • Provide actionable insights based on data analysis to improve campaign efficiency and user growth strategies

  • Collaborate with creative, product, and live-ops teams to optimize the user acquisition efficiency and retention

  • Support A/B testing of creatives, ad copy, bid strategy, and custom product pages

  • Help prepare reports on growth KPIs, including Cost per Install (CPI), Return on Ad Spend (ROAS), Lifetime Value (LTV), and user retention

  • Monitor industry trends and competitor activities to support campaign strategies

Requirements:

  • Pursuing a Bachelor’s or Master’s degree in Marketing, Data Science, Business, Economics, or a related field

  • Strong analytical skills, with proficiency in Excel; experience with SQL, Google Analytics, Tableau, Looker, or similar analytics tools is a plus

  • Knowledge of digital marketing channels and user acquisition basics

  • Ability to work both independently and collaboratively in a fast-paced environment

  • Detail-oriented, organized, and able to manage multiple tasks

  • Excellent written and verbal communication skills

Bonuses:

  • Hands-on experience with user acquisition strategies and digital marketing analytics

  • Opportunity to work with data-driven marketing tools and platforms

  • Exposure to a cross-functional team dynamic within a growth-focused company

  • Mentorship and career guidance from experienced marketing analytics and mobile growth professionals

**This role is required to be onsite in our Austin Office.**

Why work with us:

  • Impact: Your work will directly affect millions of users around the world.

  • Growth: Your growth isn’t capped by a career ladder. Show us you can deliver the impact, and we’ll respond with recognition and reward.

  • Elite team: You’ll be a member of a small and elite team with a lot of freedom to go after opportunities you identify.

  • Culture: High trust, high intensity, low process and bureaucracy. We pride ourselves in being a Silicon Valley startup with a laser focus on the mission, and we’ll happily remove all roadblocks in your path to success.

  • Office and team: Directly work with the cofounders in our office located in Downtown Austin.

Pocket Worlds Core Values:

  • Be an Owner (Not a Renter)

  • Experts leading experts

  • Always be shipping

  • Focus on Impact

  • Take every unfair advantage

  • Love what you do

Benefits (US Only):

  • Meaningful equity - we’re here to do amazing work, and we share in our wins together.

  • Equipment allowance - choose what you need to work at your best.

  • Healthcare, 401k / pension (US only)

  • Unlimited PTO.

  • Education/Training stipend - we've set aside a budget for every employee to continue to learn and grow their skills.

Pocket Worlds is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. 

Any communications from Pocket Worlds will only come from an @pocketworlds.com or @everskies.com domain. If you receive any communications, offers, etc. from any other domain, it is likely a scam.

Pocket Worlds

Website: https://pocketworlds.com/

Headquarter Location: Austin, Texas, United States

Employee Count: 101-250

Year Founded: 2015

IPO Status: Private

Last Funding Type: Series A

Industries: 3D Technology ⋅ Gamification ⋅ Gaming ⋅ Internet ⋅ Metaverse ⋅ Mobile Apps ⋅ Online Games ⋅ Software ⋅ Video Games ⋅ Virtual World