Posted:
12/6/2024, 8:52:25 AM
Location(s):
California, United States ⋅ Los Angeles, California, United States
Experience Level(s):
Senior
Field(s):
Growth & Marketing
Workplace Type:
On-site
Information about benefits can be found here.
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.
As NIKE, Inc.'s storytellers, Brand Marketing sets the brand tone. A creative force of specialists tell Nike's stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, our Brand Marketing teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.
The City Brand Management Team (across Men’s/Women’s) is the marketing function responsible for leading and driving plans that serve the brand and business in a global key city for Nike. Our goal is to know & serve inspiration, innovation and enablement to unlock the power of sport for every athlete*.
WHO WE ARE LOOKING FOR
We’re looking for a Brand Marketing Lead for Soccer to join our Nike LA Brand Management team.
This role will focus on driving the marketplace amplification strategy & execution of Global Soccer priority concepts in Los Angeles. The LA Soccer lead will be responsible for creating and managing our seasonal brand plans and always-on priorities, while collaborating closely with North America and Global functional and city partners.
The ideal candidate is forward-thinking and curious, can innovate with autonomy, is attune to our ever-evolving consumer trends, and has deep knowledge of the soccer landscape in LA and beyond. This individual will also have a proven track record of leading with a clear vision and strategic attitude, thrive in a collaborative environment, be able to lead multiple projects, and be able to build strong working relationships across a matrixed organization.
WHAT YOU WILL WORK ON
As a Brand Lead for Soccer, you are responsible for bringing our seasonal brand plans to life - work that will drive brand strength, fuel consumer demand, and strengthen our daily connection with members. Leading with insights, you will obsess how to make our brand, product, and services resonate with our Soccer consumer, while driving a networked offense across Global, Geo and City Teams.
As the Nike LA Soccer Brand Lead, you will:
WHO YOU WILL WORK WITH
As our Soccer Brand Lead you will report directly into the Nike LA Men’s Brand Director and you will work across a multitude of groups within the organization, across all levels. This is a team sport and will require consistent collaboration, partnership and consensus with critical stakeholder groups.
LA and North America Digital Marketing, Retail Marketing, Partner Marketing, Sports Marketing, Integrated Media & Brand Management teams will be critical partners to crafting and driving our consumer plans and vision. You will establish a close partnership with Global Brand and NA Creative to ensure concepts, journeys, and tactical deliverables are met and align with objectives. You will liaise with Brand Marketing Operations on the end-to-end processes as well as day-to-day management of programs. And you will collaborate with key members of the NA Brand Marketing team across the broader NA Marketing offense.
In addition to building valuable connections with our internal partners, you will also be responsible for cultivating and maintaining relationships externally in the city, including agency partners. As the Brand Lead for Soccer, you will be responsible for management of day-to-day relationship with the key partners and individuals in the city that are moving the game forward.
WHAT YOU BRING
We are committed to fostering a diverse and inclusive environment for all employees and job applicants. We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
We are committed to fostering a diverse and inclusive environment for all employees and job applicants. We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
Website: https://www.nike.com/
Headquarter Location: Beaverton, Oregon, United States
Employee Count: 10001+
Year Founded: 1964
IPO Status: Public
Industries: Apparel ⋅ E-Commerce ⋅ Fashion ⋅ Product Design ⋅ Sporting Goods