FIND YOUR 'BETTER' AT AIA

We don’t simply believe in being ‘The Best’. We believe in better - because there’s no limit to how far ‘better’ can take us.

We believe in empowering every one of our people to find their 'better' - in the work they do, the career they build, the life they live and the difference they make. So that together we can support even more people - including our own - to live Healthier, Longer, Better Lives.

If you believe in better, we’d love to hear from you.

About the Role

Responsible for overall agency program design and execution of strategic initiatives that drive growth, engagement, and performance across the Agency channel as well as oversee VONB goals.

• Designs All New Agency Programs
  Responsible for conceptualizing and structuring all new initiatives within the Agency channel, ensuring alignment with strategic goals and market needs.
• Coordinates Implementation with Middle and Front Office
  Works closely with Middle and Front Office teams to ensure smooth execution of programs, providing guidance and support throughout the process.
• Monitors Program Performance Based on KPIs
  Sets clear success metrics and tracks program outcomes, using data-driven insights to evaluate effectiveness and recommend improvements.
• Develops and Refines the Premier+ Program
  Leads the design and continuous improvement of the Premier+ program, including implementation planning, KPI definition, and timeline management to ensure high performance and agent engagement.
• Defines and Drives High Net Worth (HNW) Strategy
  Establishes strategic direction for HNW initiatives, ensuring product relevance and adoption across the Agency. Designs supporting programs to enhance agent capability and client experience.
• Designs Existing Customer Management (ECM) Programs
  Analyzes customer data to identify repurchase opportunities and retention strategies. Creates targeted programs to increase engagement and lifetime value of existing clients.
• Creates Recruitment and Activation Programs
  Develops initiatives to attract and activate new agents, ensuring scalability and alignment with agency growth objectives. Coordinates execution with operational teams.
• Manages MDRT & GAMA Initiatives
  Designs and oversees programs that support MDRT and GAMA members, including recognition events, contests, and reward schemes to foster motivation and excellence.

Requirements:

• Min. bachelor’s degree from any major
• Min. 10 years’ experience in in strategy or program management, etc.
• Having previous experience working in consulting management is preferred
• Possess good problem-solving skills, critical and analytical skills, communication skills
• Strong leadership skill, coaching skill (People Development) & influencing skill
• Fluent in English both verbal and written

#LI-DNI

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.