Roles and Responsibilities

We are looking to recruit for a 6 Month Fixed Term contract for a Pricing Manager in our Marketing Division.

As Pricing Manager you will be part of a team of 2. You will be responsible for developing and executing our pricing strategy. You will play a pivotal role in shaping and implementing pricing strategies that drive profitable growth for Linnaeus. This role sits within the Marketing team and will be focused on the creation, maintenance, monitoring and embedding of pricing models to directly influence business growth.

Collaborating closely with cross-functional teams and other pricing colleagues, you will undertake analysis, develop pricing models, analyse market trends, and ensure competitive market positioning. With a focus on maintaining a streamlined & comprehensive framework for all pricing processes, the role will conduct pricing reviews, analysis and manage day-to day pricing queries from multiple stakeholder groups.

Main purpose & goals

The pricing team leads pricing strategy and execution for Linnaeus. You will provide best practice pricing expertise for the organisation, developing and delivering a pricing strategy that aligns with our overall business objectives and customer goals.

The primary purpose and function of the Pricing Manager is to handle all aspects of pricing management and analysis for all services and products offered by Linnaeus Group practices.  This includes monitoring pricing and promotional activities of all major competitors. This role will also provide analytics and reporting on pricing, sales, and cost metrics; provide pricing recommendations to ensure financial targets are met and maintained. 

Key Responsibilities

• In collaboration with other pricing colleagues, lead all pricing processes, reviews and annual rollouts across services, medicines, subscriptions for primary care and referral hospitals.
• Model, coordinate and deliver annual pricing reviews, assessing multiple different scenarios and presenting risks and opportunities from the impact of any proposed changes
• Identify opportunities for quick wins in pricing. Develop recommendation and communication process for roll out and deliver to the practices through the Operations Managers.
• Provide day-to-day pricing support and query handling from Operations, and practice teams
• Work closely with Finance and Operations to align pricing strategy with financial goals and objectives
• Undertake ad-hoc analysis, competitive analysis, cost analysis etc to ensure our pricing strategy is optimised for business growth
• For all new propositions & services, collaborate with Operations, Medical and proposition teams to develop competitive pricing proposals
• Develop and maintain pricing policies and procedures
• Leading and completing pricing analysis and modelling projects to deliver comprehensive pricing recommendations into the business
• Monitor market trends and have a deep knowledge of differing pricing strategies and their impact
• Monitor industry trends and best practices related to pricing and recommend innovative strategies to stay ahead of the competition.
• Track and analyse key metrics and success indicators related to pricing initiatives: provide regular reports and insights to key stakeholders, including any ROI on selected channels to market to maximise cost efficiency.
• Work with Finance and Operations to oversee implementation, ensuring that all pricing is captured within the system for all procedures & products to avoid revenue loss.

Person specification

• Developing pricing strategy, including financial modelling
• Good stakeholder manager and relationship builder across the business
• Experience creating pricing strategies for multi-site / retail / service organisations is desirable
• Experience within a Veterinary or Healthcare setting is desirable but not essential

Knowledge

• Knowledge of pricing structures, setting them up and ongoing development and optimisation
• Understanding of B2B and B2C market dynamics and pricing variances
• Understanding of service sectors
• Good knowledge of developing pricing strategies and subsequent delivery
• Knowledge of veterinary business types and related pricing is desirable, but not essential

Qualifications

• Degree in Pricing, Economics, Mathematics or a similar professional qualification

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