We look for the risk-takers, the collaborators, the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe. So, if you want to make the world say wow, let's talk.

The conversation starts here. If this role matches your ambitions and skillset, let's get started with your application. Take a look at our other open positions too. Our many opportunities can lead to infinite possibilities.
 

KEY RESPONSIBILITIES

Marketing Strategy & Execution

• Lead and supervise Marketing Communications team members to ensure effective planning and execution throughout the PDCA (Plan–Do–Check–Act) cycle.
• Collaborate closely with HQ/RHQ, Product Marketing, Sales, and internal/external stakeholders to deliver timely and impactful campaigns.

Media Relations & Corporate Communications

• Serve as the strategic lead for media and public relations, developing and executing the organization’s PR and communications strategy.
• Supervise PR team members and coordinate with HQ/RHQ, Product Marketing, Sales, and relevant stakeholders to maintain a consistent brand image across all channels.
• Ensure all creative outputs adhere strictly to Corporate Identity (CI) guidelines and brand standards.
• Build and maintain strong relationships with key media partners and manage local crisis communications to mitigate reputational risk.

Digital Marketing Communications

• Lead and direct the Digital Marketing team to deliver cohesive and effective always-on digital campaigns.
• Manage corporate social media platforms (Facebook, YouTube, Instagram, databases, and website) and drive online-to-offline (O2O) initiatives.
• Analyze and consolidate digital marketing performance reports and act as an internal digital consultant, including KPI setting and performance monitoring.
• Collaborate with regional teams on SEM and ongoing Facebook campaigns while exploring new and emerging media channels.

Customer Marketing & Customer Relationship Management (CRM)

• Develop and implement integrated customer marketing strategies that enhance customer engagement and loyalty, ensuring alignment with overall brand goals.
• Increase the number of contactable/registered customer databases and generate repeat purchases through effective communication and customer engagement.
• Develop CRM and loyalty programs that enhance engagement and generate repeat purchases/up-sales/cross-sales.
• Utilize data analytics to personalize communication and improve customer lifetime value.

Budget & KPI Management

• Manage the monthly Marketing A&P budget effectively, ensuring efficient utilization to meet marketing objectives.
• Track KPIs to measure marketing effectiveness and optimize budget allocation.