Go-To-Market (GTM) Program Manager

Posted:
8/30/2024, 5:29:53 AM

Location(s):
Cary, North Carolina, United States ⋅ Peoria, Illinois, United States ⋅ Illinois, United States ⋅ Irving, Texas, United States ⋅ Texas, United States ⋅ North Carolina, United States

Experience Level(s):
Senior

Field(s):
Product

Career Area:

Product Support

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other.  We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

Caterpillar’s Construction Industries Services Division (CISD) is hiring a Go-to Market Program Manager!  In this role, you own the Go-to-Market (GTM) process and are responsible for driving Construction Industries (CI) Sales-to-Users (STU) growth through bringing services, digital, financial products to market serving CI to customers.

You will lead the development and enhancement of the New Services Development (NSD) GTM process, setting current and future strategy, enabling CI and enterprise business partners to deliver profitable revenue growth. The incumbent will lead cross-divisional teams and develop Multi-Generational Product Plans (MGPP) to support an integrated customer experience for the aftermarket.

What You’ll Do:

  • Lead CISD (Services Development, Sales Support & Sales Execution), Cat Digital, Marketing & Brand, Cat Financial and enterprise partners on NSD GTM development and execution for aftermarket services applicable to CI customers

  • Ensure NSD GTM project process adherence from inception to execution including strategy to measure both financial and customer experience results

  • Confirm NSD GTM projects will drive CI customer digital activation online with a focus on achieving targets for % active CI customers online across digital platforms

  • Support development of the Integrated Commercial Strategy for Retail, Small Core, and Core customers leveraging product, price, place, promotion, process touchpoints within CISD, Cat Financial, Marketing & Brand, Cat Digital and enterprise business partners.

What you Have:

  • Experience bringing a product/solution/service to market with quantifiable results by leveraging your strategic thinking skills.

  • Gained an understanding and acceptance of aftermarket strategies through effectively communicating across product, industry, dealer and/or customer audiences.

  • Experience where you have used your influencing skills to mentor and coach and/or persuade others on a new approach, application, or potential solution.

  • Consulting skills where you have provided business guidance and alternative solutions to internal and external business partners leading to successful business outcomes (i.e. growth).  

Top candidates Will Also Have:

  • Previous experience in parts marketing & sales including progressive roles in process execution, analysis and metrics reporting, sales, or marketing

  • New Product / Services Introduction leadership experience developing new / enhancing commercial offerings

  • Project management or Six-Sigma Black Belt certification and the ability to manage numerous projects simultaneously to successful completion.

  • The ability to manage ambiguity, work autonomously and multi-task in an agile and fast-paced environment

  • Thorough knowledge of company policies and practices, the Dealer network, parts products, product applications, services and supporting systems

  • Excellent interpersonal, influencing and communication skills to lead change, challenge traditional thinking, drive innovation in products and services, coach and develop team members, effectively work alongside key business partners (internal and external) and ensure the team is focused on delivering results

Additional Details:

  • Locations for this role will include Cary, NC: Dallas, TX; Peoria, IL.  

  • Domestic relocation is available to mentioned work locations unless you already reside in one of those locations.

  • Travel up to 25%

  • This position is not eligible for an ISE assignment

Final details:

Please frequently check the email associated with your application, including the junk/spam folder, as this is the primary correspondence method. If you wish to know the status of your application – please use the candidate log-in on our career website as it will reflect any updates to your status.

Employee benefit details:

Our goal at Caterpillar is for you to have a rewarding career. Our teams are critical to the success of our customers who build a better world. Here you earn more than just an hourly wage because we value your performance, we offer a total rewards package that provides day one benefits (medical, dental, vision, RX, and 401K) along with the potential of a monthly bonus.  Additional benefits include paid vacation days and paid holidays (prorated based upon hire date).

About Caterpillar

Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.

Relocation is available for this position.

Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at www.caterpillar.com/careers.

Posting Dates:

August 30, 2024 - September 12, 2024

Any offer of employment is conditioned upon the successful completion of a drug screen.   

EEO/AA Employer.  All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.

Not ready to apply? Join our Talent Community.

Caterpillar

Website: https://caterpillar.com/

Headquarter Location: Peoria Heights, Illinois, United States

Employee Count: 10001+

Year Founded: 1925

IPO Status: Public

Last Funding Type: Grant

Industries: Construction ⋅ Machinery Manufacturing ⋅ Manufacturing ⋅ Mechanical Engineering