Digital Account Manager

Posted:
10/7/2024, 6:29:04 AM

Location(s):
London, England, United Kingdom ⋅ England, United Kingdom

Experience Level(s):
Junior ⋅ Mid Level ⋅ Senior

Field(s):
Sales & Account Management

Workplace Type:
On-site

Job Posting Title:

Digital Account Manager

Req ID:

10101427

Job Description:

About the Role & Team

The Disney Advertising portfolio covers world leading brands within The Walt Disney Company's Media Networks segment and related IP’s. This includes family favorites Disney, Pixar, Marvel, & Lucasfilm as well as general entertainment networks ABC, Star, & FX, the worldwide leader in sports, ESPN, and our iconic factual brand, National Geographic.

The Digital Account Manager is an important Client Services role within the London-based EMEA ad sales and operations organization. We are seeking a candidate that can add their knowledge and experience in media planning, account management, and ad operations to our sales support group, working alongside an experienced and diverse set of salespeople. The role will specifically focus on supporting branded content partnerships from our National Geographic Ad Sales and Creative Works teams, including activations on websites, social platforms and Disney+.

Designed to improve revenue, drive operational efficiency, and provide top tier sales and partner support, the Client Services team plays a vital role in reaching our targets and maintaining high standards in relationships with advertisers and agencies. Our support team strives for flawless execution, but when challenges inevitably arise, the Account Manager will be quick and creative in finding solutions. In this role you will be responsible for managing all elements of the campaign lifecycle, from planning to invoicing. This includes external communication and supporting clients, and collaboration with internal groups across Sales, Editorial, Technology, Finance, and Accounting.

Do you have a have an extensive knowledge of the digital media landscape (social media, display, video, programmatic and CTV), experience in planning and managing advertising campaigns, and familiarity with the general ad-serving and trafficking process? Then this fast paced role could be a good fit!

This role will require you to be onsite at our Hammersmith HQ 4 days a week.

What You Will Do

  • Provide pre-sale guidance, technical requirements, and planning for advertising opportunities across The Walt Disney Company’s on and off-platform digital portfolio
  • Work with Sales and buyers to build and revise media plans that improve revenue and meet client objectives
  • Be responsible for the collection, quality control review, and implementation of assets to ensure a timely and accurate campaign launch
  • Compile screen shots, provide reporting, implement creative swaps, and field all other client requests during campaign lifecycle
  • Collaborate with Technology, Product, and Editorial teams to troubleshoot and deliver campaigns
  • Identify, track, and analyze key metrics and use them to optimize campaign performance
  • Work with Finance and Accounting teams to ensure accurate invoicing and revenue tracking
  • Assist with client retention by delivering the highest standard of service during pre, mid, and post-campaign support phases
  • Provide case studies, benchmarks, and best practice guidance to Sales and advertisers
  • Offer support and expertise for additional Sales partners in The Walt Disney Company’s EMEA offices
  • Engage with third party vendors that provide services to The Walt Disney Company

Required Qualifications & Skills

  • Professional experience within an advertising/marketing agency or a vendor
  • Experience supporting a wide array of clients and agencies
  • Familiarity with media planning and management of multi-platform campaigns
  • Analytical; able to review, assess, and strategize based on the results
  • General understanding of advertising technology on websites, apps, and social media platforms with hands-on experience on the buy or sell side
  • Demonstrated ability to launch and deliver digital advertising campaigns
  • Good understanding of the digital marketplace, with a specific focus on video and display advertising in EMEA
  • Great attention to detail, interpersonal skills, and ability to effectively prioritize and balance multiple campaigns simultaneously

Preferred Qualifications

  • Experience in branded content distribution
  • Familiarity working with large multinational companies and the accompanying complex processes and network of collaborators
  • Basic proficiency in campaign management and ad-serving systems with experience in Operative1, Google Ad Manager and Salesforce being an added advantage, as is familiarity with social media buying platforms
  • Able to step back and look at scenarios at a macro level, solving the immediate challenge and providing long-term solutions

The Perks

  • 25 days annual leave
  • Private medical insurance & dental care
  • Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
  • Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
  • Excellent parental and guardian leave
  • Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Job Posting Segment:

Networks & Ad Sales (EMEA)

Job Posting Primary Business:

Ad Sales (EMEA)

Primary Job Posting Category:

Advertising Sales

Employment Type:

Full time

Primary City, State, Region, Postal Code:

London, United Kingdom

Alternate City, State, Region, Postal Code:

Date Posted:

2024-10-07