Responsibilities:

 

• Support in spearheading strategic direction across a spectrum of social and influencer campaigns, ranging from single activations to long-term, relationship-centric initiatives, ensuring alignment with client objectives and overarching agency vision.
• Demonstrate creativity and conceptual thinking on client programs and projects. 
• Deliver top-tier white-glove Account Management services tailored to each client, prioritizing clear communication and transparency. Maintain meticulous tracking and provision of campaign updates at every stage of the engagement, ensuring clients are consistently informed and empowered to make informed decisions.
• Foster seamless collaboration with our Center of Excellence (COE) teams, orchestrating cross-functional synergy to realize the flawless execution of client scopes, adhering to timelines and deliverables.
• Collaborate closely with our COE teams to identify emerging trends and opportunities within the social and influencer landscape, translating insights into actionable strategies that elevate client programs and drive meaningful impact.
• Assume ownership of post-procurement influencer management, seamlessly transitioning from talent acquisition by our Creator Relations team to nurturing enduring partnerships and facilitating content creation.
• Engage directly with influencers to co-create compelling, genuine content that authentically represents brand narratives and resonates with audience sentiments.
• Effectively work within account budget parameters. Demonstrate a solid understanding of budget parameters and ability to handle day-to-day budget. 
• Maintain strong relationships with brands across a variety of verticals.
• Lead and support the development of impactful client presentations, leveraging keen insights and persuasive communication to articulate program strategies and outcomes.
• Day-to-day client leader, with oversight from the Account Director and senior management
• Oversee all influencer marketing campaigns through VN’s proprietary platform(s).
• Lead by example, fostering a collaborative and inclusive work environment where team members are empowered to contribute their unique perspectives and ideas, fostering creativity, innovation, and professional growth.
• Actively contribute to the development and refinement of agency processes and methodologies, leveraging your expertise to streamline workflows, enhance operational efficiency, and elevate the overall quality of client deliverables.

 

Qualifications and Skills:

• At least 5-6 years of experience in client-facing digital, social, PR or influencer role.
• Deep experience with influencer engagement across paid and earned, different tiers and segments
• Strong understanding of the influencer and social media landscape.
• Ability to manage a vast volume of influencers at any one time and multifaceted projects flawlessly. 
• Experience in deep cross-functional collaboration; ability to effectively project manage complex socially-led programs to success. 
• Proven record of being adaptable to a fast-paced and forward-thinking environment   
• Highly organized and meticulously detail-oriented with experience managing multiple clients/projects simultaneously.
• Experience working specifically with influencers on new and/or emerging platforms (TikTok, Twitch etc). 
• Additional social/digital experience in content creation, social strategy or paid media.

 

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.