Research and Insights Manager

Posted:
9/30/2024, 2:37:03 AM

Location(s):
London, England, United Kingdom ⋅ England, United Kingdom

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Job Summary:

Company: Live Nation

Department: Live Nation UK Brand Partnerships

Location: Farringdon, London

Reports to: Head of Research and Insights, Marketing and Creative Solutions

Working Hours: Permanent, full time

Who We Are

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

We are a business where talent and enthusiasm thrive and are proud of the positive and inclusive culture we have nurtured – one where we all can play an active role. We take care of our own and give our people every opportunity to develop their careers and enjoy the benefits of working in a diverse business that operates in over 40 international markets.

Role Description

UK Marketing Partnerships architects, sells and manages the company’s national corporate sponsorship programs with the world’s most recognisable brands. It is an exciting, fast-paced team that collaborates with all facets of Live Nation’s business including venues, festivals, ticketing, artists, content, media (digital, social, mobile), promotions, and concert production. To learn more about our division, check out: https://livenationforbrands.com/.

The Marketing & Creative Solutions team, our in-house strategy and creative experts, work in tandem with the sales team to form big ideas and business solutions for brands.

As a Research & Insights Manager, you’ll be translating data/research into insights that elevates the voice of the fan to empower sales, brand, marketing and product teams with solutions that support the team’s goal to help enhance the live experience of millions of music fans by connecting them with world-class brands.

Who you are

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!

The successful candidate will be a highly resourceful team player who brings their passion for live music, research and insights, and collaboration across cross-functional groups. They will be a self-starter, comfortable juggling multiple projects and deadlines and work efficiently without compromising on attention to detail. They will have experience working with multiple types of research methodologies and data sets, being able to adapt and leverage to the needs of the business in an agile fashion.

Competencies / Skills / Knowledge / Experience

Essential

  • Experience in market research and/or consumer insights in either client/agency side
  • Experience using data and metrics to uncover insight and define narratives
  • Proficient written and verbal communication skills
  • Strong analytical abilities, with a keen attention to detail
  • Ability to apply commercial acumen in the research we develop to support business goals
  • Proficiency in Q/SPSS or equivalent

Preferred

  • B2B and B2C research
  • Working/managing online customer community panels
  • Experience in multiple industries

What the role includes

  • Through the use of internal proprietary research, third party data sources and brand partnership research, assist in providing an insight-led approach to support the Marketing & Creative Solutions and Sales teams
  • Day-to-day management of a customer community panel
  • Present research findings and industry specific insights internally
  • Diagnose and recommend research methodologies / data sources
  • Manage vendor relationships
  • Analyse multiple data sets to create powerful stories that elevate live music, our audiences and opportunities for brands
  • Manage and design primary and vendor research projects including survey design

Equal Opportunities

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion.  You will be working in an inclusive environment and be encouraged to bring your whole self to work.  We will do all that we can to help you successfully balance your work and homelife.  As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.  It’s talent that matters to us and we encourage applications from people irrespective of their gender identity, race, sexual orientation, religion, age, disability status or caring responsibilities.

The Company

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com

APPLICATION DEADLINE: Wednesday 9th October 2024. We reserve the right to close applications at anytime so encourage early application.

#LI-SL1
 

Live Nation Entertainment

Website: https://www.livenationentertainment.com/

Headquarter Location: Beverly Hills, California, United States

Employee Count: 10001+

Year Founded: 1996

IPO Status: Public

Last Funding Type: Post-IPO Debt

Industries: Concerts ⋅ Event Promotion ⋅ Events ⋅ Media and Entertainment ⋅ Ticketing