About the role
Demand Generation owns the entire pre-trial experience: everything a potential customer sees, understands, and believes before they start a trial. The Customer Acquisition Manager is responsible for delivering results through a senior team and helping that team grow.
This role combines:
- ownership of customer acquisition, delivery, and
- full people leadership for a cross-functional Demand team.
You’ll translate GTM strategy into daily execution, ensure the right things ship at the right quality, and create an environment where experienced specialists can do their best work.
You’ll report directly to Head of Demand Generation and work closely with Product, Video, Brand, Data, Activation, and Tech Partners.
Your mission
Deliver a predictable, high-quality customer acquisition system while building a strong, focused, and continuously improving team.
What you’ll do
Why this role matters
You’ll shape:
- how the market first experiences Text, and
- how a senior Demand team delivers, grows, and scales.
If you want to lead experienced people, turn strategy into execution, and be accountable for real outcomes — this role gives you that responsibility.