We are seeking a highly strategic and analytical individual to join our team as a Senior Strategic Planner. This role will be instrumental in developing and executing influencer marketing strategies that drive significant business growth and brand impact.

 

Who You Are

• Develop and execute influencer marketing strategies: Lead the development of comprehensive influencer marketing strategies aligned with overall business objectives. Identify target audiences, influencer personas, and key performance indicators (KPIs) to measure success.
• Influencer identification and relationship building: Identify and cultivate relationships with high-potential influencers across various platforms and niches. Build strong partnerships with influencers to create authentic and engaging content.
• Campaign planning and execution: Develop and execute influencer campaigns, including campaign planning, content creation, influencer briefings, and performance tracking.
• Data analysis and insights: Analyze campaign performance data to identify trends, measure ROI, and optimize future campaigns. Generate actionable insights to inform strategy and decision-making.
• Industry trends: Stay up-to-date on influencer marketing trends, platforms, and best practices. Conduct market research and competitive analysis to identify opportunities.
• Cross-functional collaboration: Collaborate with internal teams (e.g., marketing, creative, social media) to ensure seamless campaign execution.

 

What You'll Do

• Bachelor’s degree in marketing, communications, or a related field.
• Minimum of 1 year of experience in influencer marketing, digital marketing, or related field. (junior level)
• Minimum of 3 years of experience in influencer marketing, digital marketing, or related field. (senior level)
• Proven track record of developing and executing successful influencer campaigns.
• Strong understanding of social media platforms and influencer landscape.
• Excellent analytical and problem-solving skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Strong communication and interpersonal skills.
• Experience with influencer marketing platforms and analytics tools.

 

Why You'll Love It

• Competitive salary
• Performance review (2 times a year)
• Performance bonus
• Annual leaves
• Social security
• Private medical insurance
• All-hands meeting at overseas
• TGIF, monthly birthday and other fun events
• MVP Awards (prizes up to 8,000USD)
• Creative office environment located at EmQuartier
• Work in a professional and dynamic environment
• Good chance to explore new trends in the digital market