Senior Key Account Manager

Posted:
11/27/2025, 3:45:59 PM

Location(s):
Selangor, Malaysia ⋅ Petaling Jaya, Selangor, Malaysia

Experience Level(s):
Senior

Field(s):
Sales & Account Management

     

JOB DESCRIPTION:

Abbott Diabetes Care

We’re focused on helping people with diabetes manage their health with life-changing products that provide accurate data to drive better-informed decisions. We’re revolutionizing the way people monitor their glucose levels with our new sensing technology.



PRIMARY FUNCTION:
Develop and manage business with major Trade Key Accounts (TKA) in the Retail Key Pharmacy through the development of strategic partnerships that build long-term and sustainable business partnerships, ensuring the profitable growth of Abbott’s sales and market share through proper business planning and execution excellence.
Responsible for working with e-commerce enablers to manage relationships with major e-commerce platform (Lazada or Shopee), ensuring that our products are effectively listed, promoted, and sold across online channels.


MAIN / MAJOR RESPONSIBILITIES

Revenue Growth Management

  • Leverage trade insights and value chain expertise to drive medium-term revenue growth strategies.
  • Apply ROI analysis to guide investment decisions and optimize resource allocation for Key Accounts.
  • Deliver accurate sales forecasts and manage sales performance and expenditure effectively.
  • Conduct regular financial reviews to ensure compliance and maximize return on investment.
  • Recommend and champion initiatives that enhance customer investment strategies across channels.


Category Growth & Leadership

  • Deliver thought leadership to customers by providing insights on retail trends and their impact on category performance.
  • Conduct in-depth customer performance analysis to identify and recommend strategic growth opportunities.
  • Support customers in adapting to evolving market and consumer dynamics.
  • Inspire transformative category growth through compelling, data-driven commercial narratives.


Selling & Negotiation

  • Identify collaborative opportunities that create mutual competitive advantage for both Abbott and its customers.
  • Effectively communicate and sell category concepts to secure customer alignment and commitment.
  • Leverage insights to uncover key customer needs and commercial opportunities.
  • Position Abbott as a strategic partner and solution provider to address customer challenges.
  • Apply strong financial acumen to align Abbott’s value proposition with customer KPIs.
  • Develop creative, tailored solutions that address customer needs and drive business outcomes.
  • Independently lead day-to-day customer negotiations, achieving defined commercial objectives.
  • Evaluate and articulate the value and cost of optimal outcomes for both Abbott and the customer.
  • Craft proposals that are both innovative and commercially viable.
  • Navigate negotiation dynamics to achieve win-win outcomes.
  • Initiate strategic discussions with customers, grounded in deep understanding of their business, Abbott’s value proposition, and the broader communication portfolio.


Customer Understanding

  • Proactively seek diverse sources of customer insight—such as industry reports and conferences—to build a comprehensive understanding of customer needs and behaviors.
  • Develop and maintain a strong industry network to gather valuable customer and market intelligence.
  • Champion a customer-centric mindset across the organization, modeling best practices in customer engagement and insight-driven decision-making.


Customer Relations & Influence

  • Deliver added value to customer stakeholders by supporting their internal objectives and priorities.
  • Lead customer conversations with fresh insights and strategic perspectives that challenge the status quo.
  • Anticipate potential commercial challenges and proactively offer solutions.
  • Adapt engagement strategies based on customer feedback and behavioral cues.
  • Build strong, cross-functional relationships within customer organizations to deepen collaboration beyond transactional roles


Internal Commercial Planning

  • Develop ambitious customer plans that align Abbott’s strategic objectives with clearly quantified customer growth opportunities.
  • Use category and patient insights to identify innovative strategies for unlocking customer growth.
  • Drive cross-functional alignment by engaging internal stakeholders in the development and endorsement of customer plans.
  • Constructively challenge internal teams to co-create solutions that address unmet customer needs and opportunities.


Account & Joint Business PlanningLead the development of category-driven

  • Joint Business Plans with key customers, aligning mutual goals and growth strategies.
  • Identify and prioritize high-impact opportunities that deliver maximum value for both Abbott and the customer.
  • Drive the execution of action plans by assigning responsibilities and ensuring timely delivery of key milestones with minimal oversight.


Market & Patient Insight

  • Establish a consistent cadence for delivering actionable insights to customers, enhancing strategic decision-making.
  • Leverage understanding of patient barriers and motivators to help customers address in-store challenges.
  • Use patient mindset and behavioral profiles to tailor in-store initiatives that drive engagement and conversion.


Data to Insights

  • Deliver targeted, customized insights that challenge and motivate customer action.
  • Develop compelling selling stories grounded in robust, data-driven analysis to support strategic conversations.
  • Utilize dashboards and other tools to provide clear, accessible visibility into key performance metrics.


Monitor Performance

  • Understand key sales drivers and quantify their impact, including competitor activity, in-store execution, and seasonal trends.
  • Develop and propose gap-closing initiatives in response to underperformance.

Conduct root cause analysis on sales issues and provide actionable recommendations.

  • Monitor stock availability and promotional compliance in-store to minimize lost sales and ensure flawless execution.


Forecasting & Supply Chain

  • Integrate supply chain considerations into Joint Business Plans, highlighting mutual benefits for customers.
  • Collaborate with internal teams and customer contacts to enhance inbound supply accuracy.
  • Partner with customers to optimize in-store availability and reduce operational inefficiencies.


E-Commerce Account Management

  • Working with e-commerce enablers to manage strategic partnerships with key e-commerce platforms (e.g., Lazada, Shopee), driving sales growth through optimized product listings, impactful promotional campaigns, data-driven insights, and effective cross-functional collaboration. Ensure accurate forecasting, efficient supply chain coordination, and strong ROI through disciplined budget management and joint business planning.
     


MINIMUM BACKGROUND / EXPERIENCE REQUIRED:

  • Minimum 5 – 10 years of strong sales track record
  • Experience in health care (Pharma, Consumer Healthcare), Fast Moving Consumer Goods (FMCG) and/or Retail
  • Key Account Management experience in a multinational environment
  • Bachelor’s Degree in Business/Marketing/Commerce/Science/Pharma or related fields
     

     

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Sales Force

     

DIVISION:

ADC Diabetes Care

        

LOCATION:

Malaysia > Selangor : Imazium, No. 8, Jalan SS 21/37

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Not specified

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

     

     

     

Abbott

Website: https://abbott.com/

Headquarter Location: Illinois City, Illinois, United States

Employee Count: 1001-5000

Year Founded: 1944

IPO Status: Public

Last Funding Type: Post-IPO Debt

Industries: Biotechnology ⋅ Emergency Medicine ⋅ Genetics ⋅ Health Care ⋅ Health Diagnostics ⋅ Manufacturing ⋅ Medical ⋅ Medical Device ⋅ Nutrition ⋅ Pharmaceutical