Posted:
11/19/2024, 7:28:15 PM
Location(s):
Ahmedabad, Gujarat, India ⋅ Ohio, United States ⋅ Cincinnati, Ohio, United States ⋅ Gujarat, India
Experience Level(s):
Senior
Field(s):
Growth & Marketing ⋅ Sales & Account Management
Position Summary:
We are looking for a skilled Communications Specialist to join our team in the plastics machinery industry. This role involves creating technical content for marketing and business development initiatives. The ideal candidate should be proficient in writing compelling and accurate content for various channels, such as websites, social media, print media, and out-of-home advertisements, and support internal communications. Additionally, the role requires conducting secondary research to identify potential customers globally and contribute to business growth.
Work You’ll Do:
Copywriting for Products and Services:
Develop compelling and accurate copy for various products and services.
Adapt content for multiple channels, including websites, social media, print, and out-of-home advertisements.
Create promotional and educational materials for campaigns targeting external and internal audiences.
Technical Write-Ups:
Produce clear and detailed technical documents, such as product specifications, case studies, blogs and white papers.
Collaborate closely with engineering teams to ensure precision and clarity in all technical communications.
Promotional Campaigns:
Lead content creation for promotional campaigns, focusing on product launches, educational initiatives, and customer engagement.
Ensure consistency in messaging and alignment with broader marketing strategies.
Utilize insights from research and data analysis to drive impactful and targeted campaigns.
Internal Communications:
Manage internal communication channels to keep employees informed, engaged, and aligned with company goals.
Develop content for internal newsletters, announcements, and updates reflecting the company’s values and objectives.
Content Strategy and Management:
Develop and execute content strategies aligned with marketing objectives and business goals.
Maintain a content calendar to ensure timely delivery of all content assets.
Implement SEO best practices to enhance content visibility and effectiveness, driving measurable engagement and brand visibility results.
Secondary Research and Customer Identification:
Conduct secondary research using search engines and other tools to identify potential customers globally.
Report findings to sales teams.
Brand Management:
Ensure all content consistently reflects the company’s brand identity and voice.
Collaborate with the marketing team to create and maintain a cohesive brand presence across all communication channels.
Lead in creating and launching new brands or supporting rebranding efforts.
Team:
The Communication Specialist will join a dynamic team focused on driving growth and brand visibility. The team collaborates with other departments as well as external agencies to develop and execute strategic initiatives, staying ahead of trends to engage audience and achieve measurable results.
Educational Requirements, Essential Skills, and Qualifications:
Who we are:
Milacron is a global leader in the manufacture, distribution and service of highly engineered and customized systems within the $27 billion plastic technology and processing industry. We are the only global company with a full-line product portfolio that includes hot runner systems, injection molding, extrusion equipment. We maintain strong market positions across these products, as well as leading positions in process control systems, mold bases and components, maintenance, repair and operating (“MRO”) supplies for plastic processing equipment. Our strategy is to deliver highly customized equipment, components and service to our customers throughout the lifecycle of their plastic processing technology systems. Milacron is an Operating Company of Hillenbrand.
Hillenbrand (NYSE: HI) is a global industrial company that provides highly-engineered, mission-critical processing equipment and solutions to customers in over 100 countries around the world. Our portfolio is composed of leading industrial brands that serve large, attractive end markets, including durable plastics, food, and recycling. Guided by our Purpose — Shape What Matters For Tomorrow™ — we pursue excellence, collaboration, and innovation to consistently shape solutions that best serve our associates, customers, communities, and other stakeholders. To learn more, visit: www.Hillenbrand.com.
EEO: The policy of Hillenbrand Inc. is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, Hillenbrand Inc. and our operating companies are committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at [email protected] . In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. At Hillenbrand, everyone is welcome to apply and "Shape What Matters for Tomorrow".
Website: https://coperion.com/
Headquarter Location: Stuttgart, Baden-Wurttemberg, Germany
Employee Count: 1001-5000
Year Founded: 2001
IPO Status: Private
Industries: Machinery Manufacturing