Design Director - Brand

Posted:
9/2/2024, 11:29:42 PM

Location(s):
Columbus, Ohio, United States ⋅ Ohio, United States

Experience Level(s):
Senior

Field(s):
UI/UX & Design

Workplace Type:
On-site

McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. Here, we focus on the health, happiness, and well-being of you and those we serve – we care.

What you do at McKesson matters. We foster a culture where you can grow, make an impact, and are empowered to bring new ideas. Together, we thrive as we shape the future of health for patients, our communities, and our people. If you want to be part of tomorrow’s health today, we want to hear from you.

The Design Director will lead the overall brand visual-identity and design strategy, working closely with the Director of Brand Strategy and other key stakeholders to modernize and elevate our brand. This role will provide leadership and creative direction, develop visual brand guidelines, execute marketing, communications, and sales collaterals in various media, including, but not limited to, print, digital, website, events, and video. Design Director will manage and inspire the creative team, and present the visual brand strategy to senior leaders and executives. Design Director will also champion employee and partner adherence to brand guidelines. 

Role and Responsibilities

Lead and develop talent 

  • Lead and foster an environment of creativity and collaboration, evaluating tools, resources and retaining top talent as needed 

  • Collaborate within department and across CoverMyMeds 

Brand Identity, Strategy and Management 

  • Develop and refine the brand’s visual identity and design strategy ensuring all creative outputs and campaigns align with our company’s vision and strategic priorities 

  • Ensure the successful implementation of creative projects from concept through to completion, maintaining high standards for design 

  • Provide support on brand identity to internal stakeholders and agency partners 

Brand Architecture 

  • Evolve our companies brand architecture through organic and M&A growth 

  • Ensure all elements are aligned to reinforce the brand's market position and achieve long-term business goals  

  • Review outputs with Brand and Creative team to ensure brand compliance 

  • Promote brand standards for the company, and identify new opportunities to enhance the brand across all mediums 

Hands-on Design 

  • Occasionally take an active design role in various projects by leading design efforts and offering creative insights on a variety of internal and external initiatives and campaigns  

  • Establish the brand's visual identity, set the overall creative direction, and review design executions for brand adherence and consistency 

 

Budget & Vendor Management 

  • Oversee the creative department budget 

  • Manage freelance resources and vendor/agency relationships effectively 

Minimum Job Qualifications: 

 

Education/Training  

  • 4-year degree in design/creative education  

Portfolio:

  • As part of the evaluation process, we will need to see examples of your work via a portfolio or website - REQUIRED 

 

Business Experience   

  • 3+ years of experience managing senior creatives or project leaders. 

  • 10+ years in creative leadership role with a proven track record of managing a creative team.  

  • 2+ years in healthcare or B2B marketing 

  • Proven track record of managing a creative team, establishing visual identity guidelines and ensuring their adherence 

Critical Knowledge/Skills   

  • Leadership: Strong leadership skills to not only manage your team but also key stakeholders within the Marketing team and broader CoverMyMeds organization  

  • Creative Skills: Strong, brand-driven portfolio showcasing a range of conceptual to executional projects, as well as ability to establish and manage design systems, establishing creative templates and efficiencies for scalability 

  • Technical Skills: Proficient in Adobe Creative Suite, Figma and Microsoft PowerPoint and familiar with both digital and print design workflows 

  • Business Acumen: Understanding of how creative decisions impact overall business and brand strategy 

  • Innovation: Stay ahead of industry trends and incorporate new ideas into the creative strategy, ensuring our brand remains dynamic and competitive   

  • Collaboration: Work closely with stakeholders across the company to deliver a cohesive and compelling brand experience and understand the needs and challenges of different departments and tailor creative strategies accordingly 

  • Communication: Excellent communication and interpersonal skills, capable of working effectively with various stakeholders and external partners 

 

Preferred Attributes 

  • Experience in healthcare is highly desirable 
  • Ability to think strategically and execute methodically 

  • Strong project management skills 

  • Ability to work collaboratively with cross-functional teams and drive prioritization alignment 

  • Strong negotiation skills, proven ability to encourage people to adopt a process 

 

Working Conditions: 

 

Travel Requirements: 10 - 20 % Light to moderate travel for in-person meetings, team building events, events, photoshoots, etc. 

We are proud to offer a competitive compensation package at McKesson as part of our Total Rewards. This is determined by several factors, including performance, experience and skills, equity, regular job market evaluations, and geographical markets. In addition to base pay, other compensation, such as an annual bonus or long-term incentive opportunities may be offered. For more information regarding benefits at McKesson, please click here.

Our Base Pay Range for this position

$123,800 - $206,300

McKesson is an Equal Opportunity Employer

 

McKesson provides equal employment opportunities to applicants and employees and is committed to a diverse and inclusive environment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age or genetic information. For additional information on McKesson’s full Equal Employment Opportunity policies, visit our Equal Employment Opportunity page.

 

Join us at McKesson!