International Content Marketing Manager

Posted:
10/10/2024, 3:03:41 AM

Location(s):
England, United Kingdom ⋅ London, England, United Kingdom

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

About Index Exchange:

Index Exchange is a global advertising supply-side platform enabling media owners to maximize the value of their content on any screen. As a trusted partner and ally, we connect leading experience makers with the world’s largest brands to ensure a quality experience for consumers.

We’re a proud industry pioneer with over 20 years of experience accelerating the ad technology evolution. With our radically transparent business practices and dedication to total market efficiency, we’re committed to upholding the integrity of the programmatic ecosystem at large.

What’s it like to work at Index?

Index is an exciting and fast-paced place to work. You'll be able to feed your ambition, lean into trust and transparency, and feel genuine support from your colleagues. We’re built on our core values and live them each day. They're‌ not just buzzwords.

We pride ourselves on our independence and openness, not only in our technology, but in our teams, too. Our diverse and inclusive culture celebrates how we can leverage our unique differences to help drive Index forward.

We have more than 550 Indexers around the globe dedicated to building a safe and transparent marketplace that provides a trusted experience for consumers, and we’re looking for talented professionals to help take us to the next level.

Are you ready to join the programmatic evolution?

Index Exchange is looking for an international content marketing manager to plan and execute an international strategy that will make an impact on our rapidly growing regional business. The role will have a primary focus on content and programmes that will drive brand recognition, positive brand perception, and local customer acquisition and retention.

This position reports directly to the Head of International Marketing, based in London (UK), but will work across EMEA and APAC markets with members of the sales, services, and wider marketing organisation to ensure the main outcomes for the business are achieved.

What We’re Looking For:  

  • Exceptional story telling: Ability to translate complex technical concepts into compelling narratives
  • Excellent communication: Be responsible for upholding the highest standards of written and verbal communication across a range of formats
  • Organised: Plan and maintain international content programmes
  • Agile programme activation: Take ownership for the ideation and execution of multiple content programmes concurrently
  • Cross-regional collaboration: Be a connecting force between teams, working across central and product marketing, with field marketing managers both globally and at a regional level
  • Knowledgeable: Act as a subject matter expert on key Index and industry themes, providing business and marketing regional leads with insights, messaging, and narratives applicable for their markets
  • Attention to detail: Maintain high standards across internal and external content
  • Industry knowledge: Proactively stay abreast of industry trends and recommend ways the business can capitalize on these changes
  • Results driven: Capture and analyze reporting metrics to ensure content performs consistently at a high level

Here’s What You’ll be Doing:•    

  • Leverage strong understanding of ad tech industry and obsession for clear communication to creatively tell the Index Exchange story in the form of long-form content, video, email, newsletters, case studies, digital assets, research, and data insights across EMEA and APAC markets.
  • Act as resident ad tech expert voice, finding ways to create original Index Exchange content that capitalises on real-time conversation and industry trends
  • Collaborate with other pillars of the MarComm team to develop and enhance content marketing campaigns across all Index Exchange regions
  • Create original B2B content (blog posts, infographics, webinars, etc.) that can be utilised across various channels
  • Scale content programmes in collaboration with regional business and marketing leaders
  • Create and localise a suite of sales enablement assets for commercial teams to deploy at a local level, in partnership with regional marketing leads
  • Track campaign effectiveness and regularly report back to team leads and key stakeholders
  • Support video (brand and education) content production for international markets - including theme planning, reviewing, and distribution
  • Be the gatekeeper of quality and consistency across all international content 

Here's What You Need:

  • 4-6 years of prior experience in a content marketing role
  • Excellent written and verbal communication
  • A proven record creating content programmes across multiple markets
  • The right personality to brainstorm with functions across the business primarily marketing, business leads and product developers
  • Ad tech, media, or TV experience is desired but not a requirement
  • Additional languages are preferred

Why You’ll Love Working Here:

  • Comprehensive health, dental, and vision plans for you and your dependents  
  • Paid time off, health days, and personal obligation days plus flexible work schedules  
  • Competitive retirement matching plans  
  • Equity packages  
  • Generous parental leave available to birthing, non-birthing, and adoptive parents  
  • Annual well-being allowance plus fitness discounts and group wellness activities    
  • Commuter benefits and discounts, where available  
  • Employee assistance program  
  • Mental health first aid program that provides an in-the-moment point of contact and reassurance  
  • One day of volunteer time off per year and a donation-matching program  
  • Bi-weekly town halls and regular community-led team events  
  • Multiple resources and programming to support continuous learning
  • A workplace that supports a diverse, equitable, and inclusive environment – learn more here 

Notification

Index Exchange is aware that there have been recent scams directed toward candidates regarding job interviews and offers.

Please be vigilant and do not accept interview requests, job offers, or other hiring-related documents from anyone other than our dedicated recruitment team, from the domain of @indexexchange.com. Our interview process consists of several steps, including phone screens and video interviews. We do not conduct interviews via an email questionnaire or request money at any point in the process.

We remain dedicated to resolving this matter and we appreciate your support.

Equal employment opportunity

At Index Exchange, we believe that successful products are built by teams just as diverse as the audience who uses them. As such, we are committed to equal employment opportunities. We celebrate diversity of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status. Additionally, we realize that diversity is deeper than any status or classification—diversity is the human experience. For those who show grit, passion, and humility—Index will welcome you.

Accessibility for applicants with disabilities

Index Exchange welcomes and encourages individuals with disabilities to apply to work with us. 

If you require an accommodation, please share the details of your request and any information how we can assist you with the hiring recruiter when they contact you. Index Exchange will make reasonable efforts to ensure accommodation requests are met throughout the recruitment process.

Index Everywhere, Index Anywhere

Our corporate headquarters are in Toronto, with major offices in New York, Montreal, Kitchener, London, San Francisco, and many other global cities. As a major global advertising exchange, we are committed to operating as a tightly knit global team and embracing and empowering talent wherever our colleagues may be.

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