Posted:
3/1/2025, 4:00:00 PM
Location(s):
Rogers, Arkansas, United States ⋅ Arkansas, United States
Experience Level(s):
Mid Level ⋅ Senior
Field(s):
Growth & Marketing
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
This role is Hybrid out of our Bentonville, AR location.
Mondelēz has a bold ambition to be the leader in online snacking. This position partners deeply with our Customer Business Teams (CBT) and will be the critical business lead responsible for delivering activation across our brands and driving our digital commerce flywheel.
This role will work closely with the internal and customer teams to drive integrated marketing activations across modalities for all of our brands and growth strategies across the elements of our MDLZ Digital Commerce Flywheel: optimizing online assortment, maximizing online availability and in-stock rates, working closely with internal MDLZ teams to optimize content, build search strategies and manage retail media execution.
Ultimately, the Omnichannel Activation Manager is responsible for delivering Mondelēz’s long-term growth, activating our brands at our key customers to drive conversion and integrating all digital commerce operations into our everyday business management.
Main Responsibilities
Develop and execute Omnichannel business plans in partnership with our Customer Business Teams and HQ category planning teams. This includes ensuring our eCommerce best practices around assortment, content, search & activation are incorporated into customer plans. Assess key flywheel opportunities, develop and drive projects to address opportunities, record learnings and best practices to be shared across the MDLZ organization.
Drive omnichannel activations for MDLZ brands in partnership with the CBT and headquarters brand teams. Develop and build strategies for best-in-class conversion to propel our business in achieving our aggressive growth goals. Responsible for brief development, brainstorms, idea sell-in and execution. Manage agencies, partnerships and cross functional stakeholder as necessary to ensure program success.
Partner with our retailers to improve their digital commerce and activation capabilities and roadmap. This includes capability assessments and transparent conversations with the retailers around how they compare in the marketplace and how we can work together to achieve best in class.
Key KPIs:
Market share – total, in-store and online
Revenue and volume growth
Delivery of impactful omnichannel marketing activations
Stakeholders:
External
External Media Agencies & Data Vendors
Peer Network
Internal
Insights & Analytics teams across the organization
Media & Retail Media Strategy organization
Category marketing teams
Omnichannel Marketing & Activation Team across customers
Travel: Up to 25%
Qualifications:
Shopper, trade or brand marketing experience preferred
Bachelor's Degree Required
Digital commerce and retail media experience a plus
4-6 years of CPG experience
Comfortable managing with ambiguity and working in a role where the scope will change over time based on business needs
Knows how to get things done both through formal channels and informal network
Establishes partnerships with key internal support functions and stakeholders
Instills trust and credibility with customers to influence strategies and tactics
Understands origin and reasoning behind best practices; shares best practices across team
Competent presenting to internal and external leaders, can be trusted during challenging questioning
Experience driving success with a cross functional team
Strong, proactive communication skills
Customer focus, management planning
Capability/background in analytics and insights
Connection to external industry resources
The base salary range for this position is $103,500 to $142,275; the exact salary depends on several factors such as experience, skills, education, and budget. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results.
In addition, Mondelez International offers the following benefits: health insurance, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education related programs, paid holidays, and vacation time. Some of these benefits have eligibility requirements. Many of these benefits are subsidized or fully paid for by the company.
The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, we produce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands—including Oreo and Chips Ahoy! cookies, Ritz, Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products —are close at hand for our consumers across the country.
Mondelēz Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.
For more information about your Federal rights, please see eeopost.pdf; EEO is the Law Poster Supplement; Pay Transparency Nondiscrimination Provision; Know Your Rights: Workplace Discrimination is Illegal
Website: https://www.mondelezinternational.com/
Headquarter Location: Chicago, Illinois, United States
Employee Count: 10001+
Year Founded: 1903
IPO Status: Public
Last Funding Type: Post-IPO Debt
Industries: Consumer Goods ⋅ Food and Beverage ⋅ Food Processing ⋅ Manufacturing