Franchise Lead Inhaled CZ&SK

Posted:
7/21/2026, 9:52:40 PM

Location(s):
Prague, Czechia

Experience Level(s):
Senior

Field(s):
Growth & Marketing ⋅ Sales & Account Management

Workplace Type:
On-site

Pay:
$135k–$321k/yr

We are currently searching for a Franchise Lead Inhaled CZ&SK! Do you have expertise in and passion for launch preparations and launch excellence, marketing and sales execution? Would you like to apply your expertise and passion to transform the lives of patients with asthma and COPD, in a company that follows the science and turns ideas into life changing medicines? Then AstraZeneca might be the one for you!

As a Franchise Lead Inhaled CZ&SK you will manage all marketing activities of assigned product to support company objectives. You will conduct analyses of the market segment, including identification of key growth drivers, opportunities and risks and determine distribution channel solutions (including digital, social media, inside sales).

What you'll do:

  • Create and manage marketing product strategy

  • Leading a team across marketing and sales

  • Responsible for consolidation of sales, access and medical inputs and building the Brand plan, identifying the key business drivers and detailing commercial tactics for relevant dedicated products

  • Development of Business operating plan, including phasing of the marketing budget associated with Brand plan marketing activities

  • In accordance with the Brand plan, preparation of brand campaigns and all promotional material required for effective product promotion in line with AZ promotional standards and relevant SOPs

  • In close cooperation with medical for managing internal training events and external promotional events

  • Lead regular Brand meetings to regularly monitor product performance and performance indicators and situation analysis, using all sources of market data to develop market models which allow product strategies to be optimized

  • Participates with relevant Sales Manager at regular area meetings to regularly monitor sales performance in particular regions

  • Responsible for achieving agreed sales and marketing goals and cost targets

  • Building and maintaining trustful and mutually beneficial relationships with selected Key external experts (KEES) within TA, by demonstrating the knowledge of the key attributes of external environment – treatment guidelines, diagnostic landscape in relevant disease area, patient flow as well as insights from payers and policy makers 

  • Ensure all activities and responsibilities are carried out in compliance with the high standards of ethics and integrity required by the Code of Conduct, supporting Policies and Standards and Company Values to protect and enhance long term performance and reputation

Essential for the role:

  • Product/brand management experience

  • In depth experience of the pharmaceutical industry

  • Line management experience

  • Previous experience as a Sales Manager and leading a team

  • Adapt style, content and formats according to customers' needs

  • An understanding of Marketing Planning process, Forecasting, Budgeting, Market Researching as part of cross-functional teamwork, showcase strong ability to work within the team 

  • Written and oral English

  • Driving license

Date Posted

22-Jul-2026

Closing Date

25-Jul-2026

AstraZeneca embraces diversity and equality of opportunity.  We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills.  We believe that the more inclusive we are, the better our work will be.  We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics.  We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

AstraZeneca

Website: https://www.astrazeneca.com/

Headquarter Location: Cambridge, Cambridgeshire, United Kingdom

Employee Count: 10001+

Year Founded: 1999

IPO Status: Public

Last Funding Type: Post-IPO Debt

Industries: Biopharma ⋅ Biotechnology ⋅ Health Care ⋅ Medical ⋅ Pharmaceutical ⋅ Precision Medicine

Visa Sponsorship: Sponsors work visas