Intern - Digital Content Marketing

Posted:
9/10/2024, 5:00:54 AM

Location(s):
Indiana, United States ⋅ Indianapolis, Indiana, United States

Experience Level(s):
Internship

Field(s):
Growth & Marketing ⋅ Social Media

Job Location:

Corporate Indianapolis

The Digital Content Marketing Intern will support the content marketing team in creating, curating, and managing engaging content for over 200 mall locations’ digital channels. Responsibilities include assisting with social media content curation, email campaigns, website updates and short-form video creation. The intern will collaborate with various departments to ensure consistent messaging and branding, while also bringing fresh ideas and perspectives to enhance our overall content strategies. This role offers hands-on experience in a dynamic marketing environment, ideal for individuals passionate about digital marketing, content creation and pop culture trends.

Responsibilities include:

  • Copywriting for Digital Channels: Create engaging and persuasive copy for various digital platforms, including websites, email campaigns, and social posts.
  • Short-Form Video Creation: Develop and produce short-form videos for social media platforms such as Instagram and TikTok, while staying updated on current video trends and best practices to create compelling content.
  • Learning and Using Internal CMS Tool: Gain proficiency in using the company’s Content Management System (CMS) to update and manage website content.
  • Social Media Management: Assist in planning, creating, and scheduling social media posts across various platforms.
  • Trendspotting: Participate in daily calls related to the latest and greatest trends happening on social and in pop culture.
  • Creative Thinking: Participate in brainstorming sessions to generate creative ideas for digital marketing campaigns.

Qualifications:

  • Currently pursuing a degree in Marketing, Communications, or a related field.
  • Strong interest in digital channels and pop culture trends
  • Ability to write creatively
  • Understanding on how to create engaging short-form videos for social channels
  • Excellent communication and organizational skills.
  • Creative mindset with the ability to generate innovative ideas.
  • Ability to function well in a collaborative, team-oriented environment.