Associate, Marketing

Posted:
7/21/2024, 5:00:00 PM

Location(s):
Haryana, India ⋅ Gurugram, Haryana, India

Experience Level(s):
Junior ⋅ Mid Level

Field(s):
Growth & Marketing

About Klook

We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,300 destinations around the world.

Do you share our belief in the wonders of travel? Our international community of over 1,500 employees, based in 20+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our core beliefs - Push boundaries, Ask For and Give Feedback, Take Ownership, and Help Each Other.

We never settle and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution?

What you’ll do:

  • CRM Strategy Development: Collaborate with the internal teams to develop and execute comprehensive CRM strategies tailored for the Indian and UAE markets.
  • Develop and execute strategic marketing campaigns, manage campaign budgets & track campaign performance, analyze key metrics.
  • Collaborate with internal teams (DMO, design, product,central/regional marketing) to create compelling campaign materials and assets.
  • Customer Segmentation and Targeting: Utilize CRM tools and data analytics to segment customers effectively based on demographics, behavior, and preferences. Implement targeted campaigns to maximize customer engagement, conversions and retention.
  • Plan, execute, and monitor CRM campaigns across various channels (email, notification,Blogs, etc.) to promote products/services, and drive conversions and Implement strategies to enhance customer satisfaction, loyalty, and lifetime value.
  • Market Research and Insights: Stay updated with industry trends and consumer behaviors in the Indian and UAE markets. Leverage market insights to continuously refine CRM strategies and tactics.
  • Required Skills and Qualifications:

What you’ll need:

  • Bachelor’s degree in Marketing, Business Administration, or a related field.

  • 2-4 years of proven experience in CRM,  and Familiarity with CRM software.

  • Experience in managing marketing campaigns from ideation to execution, with a focus on ROI and performance metrics.

  • Strong analytical skills with the ability to interpret data and trends.

  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.

  • Understanding of cultural nuances and consumer preferences in the Indian and UAE markets.

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.