You know the moment. It’s the first notes of that song you love, the intro to your favorite movie, or simply the sound of someone you love saying “hello.” It’s in these moments that sound matters most. 

At Bose, we believe sound is the most powerful force on earth. We’ve dedicated ourselves to improving it for nearly 60 years. And we’re passionate down to our bones about making whatever you’re listening to a little more magical. 

The Marketing team at Bose consists of passionate, bold, and music-loving storytellers. We tap into the magic of what makes Bose, BOSE, and through our marketing efforts, connect that magic with people who relate to our belief that sound is the most powerful force on earth.

Job Description

•          Based on the business needs and goals to develop short/ long term CRM strategy & KPI, develop related CRM programs (Including generating lead/ manage the lead/ membership retention/ loyalty program/ maximize the value outcome of member, etc) to support the strategy and achieve the KPI.

•          In a short-term, the strategy is mainly serving marketing purpose, but it needs to be extended to benefit sales team in a long-term.

•          Optimize LOYALTY PROGRAM mechanism (rules & communication) to increase engagement & retention

•          Manage loyalty program and CRM lifecycle campaign to recruit, retain and keep loyalty.

•          Plan & manage Omni-channel communication campaign (EC/TMALL/ JD/ Department Store/ WeChat).

•          Leverage new platform like WeChat/ online platform as a effective tool for eCRM communication.

•          Manager data analysis together with agency and compile relevant report monthly quarterly to stake holders.

•          Internal communication with marketing other function, IT, operation, product, finance.

Our goal is to create an atmosphere where every candidate feels supported and empowered in the interviewing process. Diversity and inclusion are integral to our success, and we believe that providing reasonable accommodation is not only a legal obligation but also a fundamental aspect of our commitment to being an employer of choice. We recognize that individuals may have different needs and requirements based on their abilities, and we provide reasonable accommodations to ensure ideal conditions are met during the application process.

If you believe you need a reasonable accommodation, please send a note to [email protected]