Job Title: Crossover Product Executive

Grade: Controller (EVP – 6)

Department: Marketing

Location: Office Based – Maple Cross

Role Specific Factors:

Reporting to (Job Title): QQ/XT Product Section Manager

Overview of Company |

We are the Sales & Marketing Headquarters for Nissan in the UK. It is our aim to ensure that the Nissan brand and product portfolio are successfully communicated in order for us to maintain our strong presence in the UK marketplace. To do this, we ensure that we achieve excellence throughout our sales operations & distribution in the UK, and deliver on our customer promises. Our key functions are Aftersales, Marketing, Network Development & Customer Quality and Sales; finally, our support functions are integral in enabling everyone to deliver their overall strategies. All our employees have the opportunity to gain great autonomy, experience, and international exposure in our stimulating, diverse, and dynamic environment. Our continued success is driven by our ability to produce high quality vehicles, at a competitive and accessible value and we want you to join us in defining how we shape the future of innovation in mobility, connectivity and electrification.

Overview of Marketing |

Nissan has a strong reputation for innovation. It is the responsibility of our product marketing, communications and marketing planning teams to ensure that the Nissan brand and product portfolio are successfully communicated and maintain a strong presence in the UK marketplace. Nissan continues to optimise product development and deliver highly innovative technology creating truly state-of-the-art vehicles. The teams work closely with world renowned advertising and PR agencies to support the delivery of exciting initiatives – from creating the world’s first remote control car, the 100% electric ice-cream van, to award winning partnerships campaigns with our UEFA Champions League and International Cricket Council properties.

The Support We Give You |

We firmly believe that investment in our employees is integral to their growth and success. As a member of our team, you will have access to many of our benefits - because we want you to feel cared for, supported, and engaged at Nissan. Alongside comprehensive career development and learning opportunities, you will also have access to a wide range of employee benefits. This includes an attractive car ownership scheme, flexible working practices, comprehensive health & wellbeing offerings and team building days.  And if that doesn’t whet your appetite, we’re also really proud of our flexible benefits scheme, every employee has the opportunity to flex their benefits to suit their lifestyle; from increasing your Private Medical Insurance cover to embracing our cycle-to-work scheme, we’ve got you covered.

Diversity and Inclusion |

NMGB’s aim is for employees to be able to work in a worry-free, “best-self” manner, pursuing their careers regardless of gender, orientation, ability, heritage or any other factors and at the same time able to choose from various workstyles to suit their stage of life or background.

NMGB has a huge focus on how we can ensure we benefit from a rich diversity in our workforce and to understand the best ways to support everyone who works for us.  Our partnerships with Pride 365 and Valuable 500 have helped to educate us and open our eyes to ensuring everyone is welcomed and understood.

Overall Purpose of Role |

The mission of the Regional Business Unit Product Executive is to support the Product Section Manager in providing data analysis to support vehicle line performance, understanding the product and competitive arena, and facilitating decision making processes with timely and accurate information.

Main Tasks and Responsibilities |

• Support the Product Section Manager in building a long term product strategy according to lifecycle and performance priorities of the portfolio.
• Support product presentations and events
• Product: Propose, create & maintain vehicle specification in line with customer demand and competitiveness requirements 
• Performance management:
  • Daily order take monitoring
  • Input into annual, quarterly reforecast, monthly and weekly performance management cycle (from Business Plan to weekly tactical)
  • Propose actions to seize opportunities, countermeasure risks
• Competitiveness:
  • Monitor competitive customer offers
  • Interrogate residual value and central pricing reports (ViVa, TPVa)
  • Validate Nissan Europe pricing files in line with local direction
• Availability/Supply:
  • Monitor demand/sales mix performance vs supply
  • Propose countermeasures
• Incentive Management:
  • Monitor consumer offer uptake and spending vs campaign assumptions
  • Propose countermeasures to risk
• New Model Launch (incl. MY and MC launches): Ensure implementation of launch strategy when relevant and work/support on all different milestones prior to a new model launch or MC/MY.
• Liaison, Briefing & Validation:
  • Validate all product communication and brochure assets
  • Provide expert product knowledge/advice as required
• Connected Car Services:
  • Lead and support the development, implementation, and ongoing management of Connected Car Services across the Nissan portfolio.
  • Collaborate with cross-functional teams (e.g., Digital, Aftersales, CRM) to ensure alignment with product strategy and customer expectations.
  • Monitor performance and customer uptake of connected services, proposing enhancements and countermeasures where necessary.
  • Act as the product expert for Connected Car Services, providing input into marketing, training, and communication materials.

Technical Skills

• Proficient in Microsoft Office package
• Bachelor Degree in business desirable

Mandatory Previous Experience

• Exposure to either Campaign Planning, Business Planning or Marketing

Mandatory Previous Position/ Rotation or ​Desirable Previous Position/ Rotation

• SPM, Sales Operations, Product Management, Product Planning or Field Experience (Retail or Corporate)
• Campaign Planning
• Business Planning
• Marketing
• Field Experience (Retail  or Corporate)

Proactive tasks/ preparation for roles

• Obtain insight into the role  by shadowing a Product Manager
• Obtain Insight into Sales: Dealer Visits / a day in Sales Ops [incl. fleet]
• Training on Excel / become familiar with Nissan products and key competitors
• Speak with Managers and Directors to understand current business pressures and challenges

Maple Cross Hertfordshire United Kingdom