Sr. Manager, Product Marketing

Posted:
11/8/2024, 8:05:08 AM

Location(s):
Colorado, United States ⋅ Owings Mills, Maryland, United States ⋅ Maryland, United States ⋅ Colorado Springs, Colorado, United States

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Workplace Type:
Hybrid

There is a place for you at T. Rowe Price to grow, contribute, learn, and make a difference.  We are a premier asset manager focused on delivering global investment management excellence and retirement services that investors can rely on today and in the future. The work we do matters. We invite you to explore the opportunity to join us and grow your career with us.

Role Summary

Manages a team of marketing and product associates responsible for leading key growth, marketing, and operations activities within our College Savings business. Guides staff responsible for selling the organization's college savings products and services to new clients and/or client retention and account growth. In partnership with our relationship managers, will also engage directly with our state clients. Contributes to the team’s achievement of sales, retention, and client satisfaction targets. Manages the human and financial resources of the assigned teams.

Responsibilities

  • Guides team to achieve assigned sales and relationship management objectives. May identify areas of focus for achieving incremental growth and implements protocols to guide Sales and Relationship Management teams in integrating these focus areas into their sales and relationship management strategies.
  • Coordinates with cross-business managers throughout the function to develop improved processes and protocols tied to sales and relationship management activities. Ensures team is providing a seamless sales and client experience and may assist in the coordination of levels of service across the business. Serves as an escalation point for critical service issues or roadblocks; shepherds issues through to resolution.
  • Manages the production and coordination of many key client deliverables: quarterly kits used with our state clients, RFI responses for our annual Morningstar evaluation, Plan Disclosure Documents and Annual Reports, etc.
  • Tracks and reports on sales strategy/relationship plan and results for the assigned teams. Reports on function metrics and dashboards. Provides guidance to assigned staff on executing the relationship plan and achieving assigned annual goals.
  • Engages directly with our multi-asset partners on any investment-related opportunities or decisions that impact any of the college savings portfolios. Responsible for many of the activities required to execute these types of changes (i.e. website, plan disclosure, client kits, etc.)
  • Manages the implementation of strategies for pricing and contract terms within the assigned teams that will optimize revenue generation. Directs research and analysis on the business environment for assigned clients, industry trends, and competitor services/offerings.
  • Recruits, directs, motivates, and develops staff, maximizing their individual contribution, their professional growth, and their ability to function effectively with their colleagues as a team. Accountable for the management of the financial and human resources of their assigned team to include budgeting, hiring, discipline, etc.

Qualifications

Required

  • Bachelor's degree or the equivalent combination of education and relevant experience AND
  • 5+ years of total relevant work experience

Preferred

  • Master’s degree
  • Direct experience leading marketing and/or product teams
  • Strong technical acumen and/or working knowledge of the college savings industry

FINRA Requirements

FINRA licenses are required and will be supported for this role.

Work Flexibility

This role is eligible for hybrid work, with up to two days per week from home.

Base salary ranges:

$163,500.00 - $279,500.00 for the location of: California, New York
$144,000.00 - $246,000.00 for the location of: Washington, D.C
$131,000.00 - $223,500.00 for the location of: Colorado, Maryland, Washington and all other US locations

Placement within the range provided above is based on the individual’s relevant experience and skills for the role.  Base salary is only one component of our total compensation package.  Employees may be eligible for a discretionary bonus, which is determined upon company and individual performance. 

This job posting is expected to be available until:

02/1/2025

Commitment to Diversity, Equity, and Inclusion

We strive for equity, equality, and opportunity for all associates. When we embrace the power of diversity and create an environment where people can bring their authentic and best selves to work, our firm is stronger, and we create greater value for our clients. Our commitment and inclusive programming aim to lift the experience for each associate and builds allies for our global associate community. We know that a sense of belonging is key not only to your success at the firm, but also to your ability to bring your best each day.

Benefits

We value your goals and needs, at work and in life. As an associate, you’ll be supported with resources, benefits, and work-life balance so you can thrive in ways that matter to you.   

  

Featured employee benefits to enrich your life:   

  • Competitive compensation  

  • Annual bonus eligibility  

  • A generous retirement plan  

  • Hybrid work schedule  

  • Health and wellness benefits, including online therapy  

  • Paid time off for vacation, illness, medical appointments, and volunteering days  

  • Family care resources, including fertility and adoption benefits  

  

 

Our policies may change as our working lives evolve. Yet, our commitment to supporting our associates’ well-being and addressing the needs of our clients, business, and communities is unwavering.

T. Rowe Price is an equal opportunity employer and values diversity of thought, gender, and race. We believe our continued success depends upon the equal treatment of all associates and applicants for employment without discrimination on the basis of race, religion, creed, color, national origin, sex, gender, age, mental or physical disability, marital status, sexual orientation, gender identity or expression, citizenship status, military or veteran status, pregnancy, or any other classification protected by country, federal, state, or local law.