Job Description:

As a Global Product Marketing Manager you will be responsible for developing and executing global product marketing strategies that drive growth, market share, and customer engagement in the Electronics Vertical. This role will be responsible for developing and executing comprehensive marketing strategies and campaigns to drive product launches, enhance brand visibility, and support sales efforts across various channels in the Electronics Vertical.

As a(n) Global Product Marketing Manager, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by:

• Develop and implement global product marketing strategies and plans that align with business objectives
• Manage employees and provide guidance and support
• Collaborate with portfolio management, sales, and regional marketing teams to develop go-to-market strategies and launch plans for new products
• Develop and execute integrated marketing campaigns across multiple channels, including digital, social media, email, and events
• Generate and manage global toolkits for demand generation including brochures, presentations, videos, case studies, tech data sheets, posters, digital content and influence demo kits
• Ensure asset management and ADA compliance processes are followed
• Provide marketing support and ensure all activities comply with legal, regulatory, and internal policies
• Monitor and analyze product performance metrics to optimize marketing efforts and drive continuous improvement
• Manage relationships with external partners, including agencies, vendors, and industry influencers
• Support sales teams with tools, and resources to effectively promote and sell products.
• Oversee product naming, content creation, and claims development
• Develop product content for market verticals and maintain/optimize existing product content and sales tools
• Support account-based marketing initiatives
• Manage Product Data Pages (PDP) and Product Content Pages (PCP)
• Manage marketing budgets effectively
• Oversee content strategy, including Customer Journey Mapping
• Manage external agency and internal GMC relationships and projects

Your Skills and Expertise 

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

• Bachelor's degree in marketing, communications, or business (completed and verified prior to start)
• Five (5) years of experience in product marketing, preferably in a global role in a private, public, government or military environment
• Strong understanding of global market dynamics, customer segments, and competitive landscape
• Proficient project management skills with the ability to manage multiple projects simultaneously

Additional qualifications that could help you succeed even further in this role include:

• Ability to work collaboratively with cross-functional teams and external partners.
• Knowledge of legal and regulatory requirements related to marketing.
• Experience in content strategy and asset development
• Ability to adapt to a fast-paced and dynamic work environment
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Proficiency in marketing automation tools
• Exceptional written and verbal communication skills
• Creative thinker with a keen eye for detail and design

Work location:  Hybrid local to Maplewood, MN up to 3 days a week

Travel: May include up to 10% domestic

Relocation Assistance: Not authorized

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Supporting Your Well-being 

3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. 

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Applicable to US Applicants Only:The expected compensation range for this position is $188,251 - $230,084, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate’s relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/.

Good Faith Posting Date Range 04/11/2025 To 05/11/2025 Or until filled

All US-based 3M full time employees will need to sign an employee agreement as a condition of employment with 3M. This agreement lays out key terms on using 3M Confidential Information and Trade Secrets. It also has provisions discussing conflicts of interest and how inventions are assigned. Employees that are Job Grade 7 or equivalent and above may also have obligations to not compete against 3M or solicit its employees or customers, both during their employment, and for a period after they leave 3M.

Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.

Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.

Pay & Benefits Overview: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/

3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, pregnancy, gender identity, national origin, age, disability, or veteran status.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

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