Job Title - AI Social Creative Technologist  (Fintech & Personal Finance)
Location: New York City / Hybrid
Team: GenStudio

About Gen

Gen (Norton, Avast, LifeLock, MoneyLion) is a global company powering Digital Freedom across cybersecurity, identity, privacy, optimization and financial wellness.

MoneyLion, part of Gen Digital, is a leader in financial technology powering the next generation of personalized products, content, and marketplace technology, with a top consumer finance super app, a premier embedded finance platform for enterprise businesses, and a world-class media arm.

GOBankingRates, also part of Gen, is a personal finance news and features website dedicated to helping visitors Live Richer—turning financial goals into milestones and money dreams into realities. Its content is regularly featured on top-tier outlets including MSN, Yahoo!, FOX Business, CNBC, and Business Insider, and it works hand-in-hand with MoneyLion’s platform to connect consumers with smarter financial decisions at scale.

If this sounds like you, we’d love you to be part of Gen.

About the Role

We’re looking for an editor‑first AI Social Creative Technologist to help power high‑velocity, always‑on social content.

This role sits at the intersection of editorial craft, social storytelling, and applied AI—focused on producing fast‑turn, high‑quality creative at scale.

You’ll be embedded within GenStudio, using AI not as a concept, but as a daily production tool. From rapid ideation to versioning and deployment, you’ll help create systems that allow content to move faster, adapt in real time, and continuously evolve based on performance.

This is a hands‑on role for someone who thinks like an editor, builds like a technologist, and thrives in the speed and unpredictability of social.

What You’ll Do

• Produce rapid‑turn social video, motion, and design assets across platforms using AI‑accelerated workflows

• Translate long‑form, campaign, and evergreen content into social‑native cuts optimized for engagement

• Leverage AI tools for ideation, editing, resizing, personalization, visual treatments, and light animation

• Build and operate agentic workflows that automate repetitive creative tasks such as versioning, captioning, formatting, and distribution

• Develop lightweight AI‑driven systems that can generate, test, and iterate on multiple creative variations simultaneously

• Experiment directly in‑feed, using performance data and creative instincts to refine outputs quickly

• Collaborate with editors, producers, and creative leads to support always‑on content pipelines

• Maintain a strong balance between speed, quality, and brand consistency

Agentic & AI‑Driven Approach

In this role, you will actively design and use agentic solutions to scale creative production. This includes:

• Creating AI agents that can assist in generating variations of content based on platform, audience, or performance signals

• Building workflows where agents handle repetitive production steps, freeing up time for creative decision‑making

• Integrating tools that enable semi‑autonomous content iteration (e.g., testing hooks, thumbnails, cuts)

• Using AI to create feedback loops between performance data and creative output

• Exploring multi‑agent pipelines where ideation, editing, and optimization can happen in parallel

The goal is not just to use AI tools—but to operationalize them into repeatable, scalable creative systems.

What We’re Looking For

• Proficiency in Adobe Creative Suite, including Premiere Pro, After Effects, and Illustrator

• Strong editorial background with a focus on short‑form and social‑first content

• Proven ability to create high‑volume, high‑quality content under tight timelines

• Hands‑on experience with AI tools for video, design, and content generation

• Familiarity with building or using automated workflows, scripts, or creative pipelines

• Deep understanding of platform‑native storytelling (TikTok, Instagram, YouTube Shorts, etc.)

• Curiosity around emerging AI capabilities, especially agent‑based systems and automation

• Ability to balance experimentation with practical production needs

• Collaborative mindset with strong communication skills

Business Impact

• Expands GenStudio’s ability to service always‑on social feeds with high‑volume creative

• Enables rapid iteration, testing, and personalization of content using AI‑driven systems

• Reduces production bottlenecks and reliance on external vendors for short‑form and reactive work

• Lowers cost per asset by augmenting traditional workflows with AI

• Helps establish scalable, repeatable creative systems powered by agentic workflows

• Ensures AI is embedded directly into production—not siloed as experimentation

Why This Role Matters

This role is critical to evolving how creative teams operate in a world where speed, scale, and adaptability define success.

You’ll help shape a future where AI doesn’t replace creativity—but amplifies it through smarter systems, faster workflows, and more responsive storytelling.

If you’re excited about building that future, we want to hear from you.

 

What’s Next:

Your CV will be reviewed together by the recruiter and hiring manager to assess the scope of your role, the impact you’ve delivered, and how your experience aligns with the position. If shortlisted, the recruiter will invite you to an initial Zoom conversation to discuss your background, what’s compelling you to Gen, and walk you through the interview process.

Important Application Note - When you apply, please include your current city and state and let us know work work statues, e.g. Visa status, green card etc..

The annual base salary for this position is expected to be between 80K - 90K USD In addition to base salary, this role is eligible for an annual performance-based bonus. Base salary is one component of Gen's total compensation package, which includes 401(k) match, health insurance options, disability coverage, life insurance, and unlimited paid time off. Actual salaries will vary based on a candidate’s qualifications, experience, skills, and competencies related to the role.

Gen is proud to be an equal-opportunity employer, committed to diversity and inclusivity. We base employment decisions on merit, experience, and business needs, without considering race, color, national origin, age, religion, sex, pregnancy, genetic information, disability, medical condition, marital status, sexual orientation, gender identity or expression, military or veteran status, or other unlawful factors. Gen prohibits discrimination based on these protected characteristics and recruits talented candidates from diverse backgrounds.

We consider individuals with arrest and conviction records and do not discriminate against employees for discussing their own pay or that of other employees or applicants. Learn more about pay transparency. 

To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.