Global Marketing Manager - Campaigns & Initiatives (f/m/x)

Posted:
7/19/2026, 6:54:59 PM

Location(s):
Aalen, Baden-Württemberg, Germany ⋅ Baden-Württemberg, Germany

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Workplace Type:
On-site

Pay:
$165k–$193k/yr

Your Talent, our Vision – together we see beyond. Your start at ZEISS Vision Care. As a leading manufacturer of ophthalmic lenses, we help people around the world achieve a clearer vision – sustainable and with focus on the future. 

Our products are as diverse as the career paths we offer, from tailored lenses to award-winning measurement systems. Become part of our team and shape a future in which clear vision and professional success go hand in hand.

Your Role

  • Support the marketing of products & initiatives from different business verticals of ZEISS Vision Care.

  • Contribute to the planning and operational implementation of globally aligned marketing campaigns and initiatives to strengthen brand and product positioning and to support sales development in the core business and new business areas of ZEISS consumer markets.

  • Assist in coordinating cross-functional, international teams and ensures that defined work packages are executed on time, according to quality standards, so that all campaign activities effectively contribute to the overall strategic goals.

Your Profile

  • Bachelor degree in Business Administration, Marketing, Communications, International Business or a comparable field of study

  • Given experience in marketing, preferably in an international or global environment with initial experience with project work or campaign coordination is an advantage

  • Basic knowledge of project management methods as well as good understanding of key marketing concepts (e.g. Insights and reason to believe) to support the planning, coordination and implementation of marketing campaigns and initiatives

  • Ability to support the planning, organization and on-time delivery of campaign & initiatives activities within quality standards

  • Experience in coordinating marketing projects with multiple stakeholders (e.g., agencies, internal departments, country teams) as well as agency collaboration (e.g., support in briefing, collecting feedback, coordination of deliverables) in a global, digital and intercultural environment

  • Digital mindset and curiosity to work with digital tools, platforms and data, including AI tools demonstrated by a structured and reliable way of working with good organizational and time management skills

  • Strong team player with a collaborative mindset and empathy in addition to a solution-oriented mindset and willingness to proactively flag issues and propose options to the Senior/Lead

  • Good level of reliability and accountability for assigned tasks, High self-motivation and proactivity in day-to-day tasks, including the ability to ask the right questions and seek clarification where needed combined with openness to feedback and strong willingness to learn and continuously improve own working methods

  • Ability to stay focused and structured in challenging situations (e.g., tight timelines, multiple projects running in parallel)

  • Clear and professional communication skills, both written and verbal in English and German

Your ZEISS Recruiting Team:

Hannah Beutler