The purpose of this role is to work with strategy lead to craft strategic outputs including creative briefs, research reports and analyses, selling narratives, strategic POVS and go-to market plans

Job Description:

Key responsibilities:
Has the overall responsibility for writing briefs and conducting briefings on several brands and the ability to mentor and train others in the same pursuits
Acts as a catalyst to creative and brand teams in seeking out new ways to add value to the brand and in identifying future opportunities
Demonstrates the maturity and leadership skills to become a key player in a collaborative, multi-disciplinary cross-agency team
Leverages data and insights to writes inspiring briefs and lead creative briefings with little supervision
Demonstrates a proficiency in the usage and translation of all types of data into leverageable insights to drive creative thinking and client growth
Is a knowledgeable leader for planners and associate planners and is able to help them grow in the discipline
Pro-actively seeks out opportunities to make the work better in a collaborative way
Builds strong relationships with middle level marketing clients and earns their trust and respect
Demonstrates and fosters a collaborative work environment in which ideas flourish

Location:

Shanghai - Haisu Plaza

Brand:

Dentsu Mcgarrybowen China

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)