Senior Marketing Analyst (f/m/d)

Posted:
10/30/2024, 5:26:24 AM

Location(s):
Berlin, Berlin, Germany ⋅ Berlin, Germany ⋅ North Holland, Netherlands ⋅ Amsterdam, North Holland, Netherlands

Experience Level(s):
Senior

Field(s):
Growth & Marketing

At Moss, we help companies spend smarter. We’re a place where aspiring, adaptable quick-thinkers thrive, and we’re set to become the next leading spend management platform in the European FinTech industry.

Our Growth team is seeking a Senior Marketing Analyst (f/m/d). This role will be instrumental in deepening our marketing intelligence and successfully build out our Product Led Growth (PLG) motion. The role will collaborate with the wider growth and marketing teams to rapidly identify growth opportunities and become a contributor to our longer term growth strategy.

Your responsibilities

Here's a bit more on what you can expect to be doing day-to-day:

  • Analyse performance & trends of marketing campaigns, build ad-hoc custom reports and assist various sub-teams in realising their reporting needs.

  • Build reports & dashboards to develop and maintain data visualization dashboards to track key marketing metrics, provide actionable insights, and support data-driven decision-making.

  • Collaborate with commercial teams and proactively generate valuable insights to collaboratively identify opportunities for growth

  • Connect and integrate performance data from multiple platforms (e.g., web analytics, social media, CRM, and advertising channels) to provide a holistic view of marketing performance.

  • Track performance by implementing a reliable event and conversion tracking setup including attribution from our growth channels

About you

We think you’ll need the following experience and qualifications to succeed in this role: 

  • Previous Marketing/Growth Analyst experience, with a solid understanding of funnel metrics and customer behavior analytics.

  • Proficiency in data visualization tools such as Google Data Studio, Tableau, and Metabase. Familiarity with CRM systems and attribution solutions is essential.

  • Working experience with GA4, GTM, Google Ads, and other paid channels.

  • Strong SQL and Python skills; database knowledge is a plus.

  • Fluent in English.

In addition, here are the skills and attributes we are looking for:

  • Technical & Analytical - You apply the appropriate analytical methods to get the most out of available data. You possess the technical knowledge to generate data-driven insights, interpret trends and adapt your approach to best address the problem at hand.

  • Business & Marketing Expert - You understand how Moss monetizes and markets its product, along with key metrics like conversion rates, customer lifetime value, and ROI. This helps you deeply understand how to collect, process and interpret data in order to discuss insights strategically and draw the right conclusions.

  • Methodical multi-tasker - You have a structured way of working, driving efficiency and effectiveness of your day-to-day tasks. You can manage conflicting priorities while ensuring precision and accuracy in your work. 

  • Cross functional communicator - You are able to present your insights and translate complex findings to various audiences. You foster open and constructive dialogue within the team.

Our offer

We believe the greatest benefit we can offer you is the opportunity to develop your skills and progress your career - we’d like to help you on that journey. Here's what else you can expect:

  • An attractive compensation package, including our company stock option plan

  • An annual learning budget of 600 euros

  • Access to our mental health and wellbeing offering, including 1-on-1 coaching sessions

  • An Urban Sports Club membership

  • 20 days work from abroad

About Moss

Moss is a SaaS scale-up business founded in Berlin. In the last years, we have built a passionate team of circa 250 people from 40+ nationalities in 6 offices across Europe.

To date, we help over 3000+ businesses in Germany, Netherlands and the UK to spend smarter. Our leading spend management solution encompasses corporate cards, invoice management, employee cash reimbursements and controlling modules that help finance teams save thousands of hours in manual data processing and gain complete control while enabling their teams.

Moss has raised a total of €180 million in funding and is backed by renowned tech investors including Valar Ventures, Tiger Global, Global Founders Capital, Cherry Ventures and A-Star.

Not only do we embrace and celebrate the diversity of our customer base, but we also strive to do the same for our growing team. At Moss, we offer equal employment opportunities regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, or other class protected by applicable law.

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